Director of Marketing in Toronto

Wiza is the most accurate B2B prospecting platform on the market, with 850M+ contacts, verified in real time, trusted by 500,000+ GTM professionals. We're profitable, growing fast, and among the highest rated data tools on G2. This is a remote role based in North America. For candidates based in Toronto, you will have optional access to our downtown office space.

Our Director of Marketing will help to develop our strategy and drive our next phase of growth. Wiza has taken a major leap in the past two years - thousands of people sign up for Wiza every week, our data wins head-to-head accuracy tests against every major competitor, and we're embedded in the products GTM teams already use. We are cash positive and profitable, which means you get to build for compounding growth rather than for a runway.

Three revenue motions are growing at once — self-serve/PLG revenue, sales-led annual contracts, and a fast-growing API business where partners deploy Wiza data inside their own products. You will develop a team that effectively helps us accelerate each of these massive opportunities.

What you'll own:

• Full-funnel demand: Everything from awareness to closed revenue: organic, paid, content, lifecycle, and product-led. You own the number — pipeline sourced and influenced — not just activity.
• Positioning and the story we tell: Wiza serves a range of use cases from prospecting and list building, CRM enrichment and upkeep, to powering external workflows via our API.
• Product marketing and launch: Your team will help keep our customers and market educated to the fast developing capabilities of the platform.
• Product-led growth: Working with Product, your team will influence paths that move a free user to paid, an individual to a team, and a curious developer to API spend.
• New markets: You'll help choose which ones we go after and build the programs that reach them.
• Measurement and operating cadence: Partner with RevOps to close the loop on source attribution, funnel conversion by segment, cost per opportunity, and what signups actually become.
• Marketing at Wiza: Build a high-performing team with exactly the mix of talent that you want to work with.

Who will be great in this role:

• Someone who wants to own a function outright and help steer the future of Wiza.
• Someone who gets genuinely nerdy about conversion metrics, GTM tech, and how modern buyers actually find software.
• Someone who is comfortable being both a strategist and a tactician when required.
• Someone who remembers that they are working with humans and cares about being a positive member of Wiza's daily culture.

What you'll bring:

• 7+ years in B2B marketing, with real depth in demand generation and ownership of a full funnel.
• Experience marketing a product with both a sales-led and a self-serve motion.
• A track record of building from 0 to 1: campaigns, pages, launches, and programs you designed and shipped, with numbers you can speak to.
• Strong product marketing instincts.
• Fluency in the modern marketing stack: HubSpot, paid channels, SEO tooling, web (Webflow or similar), analytics.
• An AI-native instinct.
• Comfort with data.
• A bias toward shipping.

Competitive compensation:

• Extended Health Benefits (Medical, Dental & Vision)
• Flexible Vacation Policy
• Remote Work From Anywhere In North America
• Access To Our Toronto Office Space
• Training & Development
• Regular In-Person Events With Your Teammates