At a Glance
- Tasks: Lead Walmart Canada's Paid Search strategies and optimize campaigns for maximum ROI.
- Company: Join a leading retail giant with a focus on innovation and digital marketing.
- Benefits: Competitive salary, comprehensive benefits, and opportunities for professional growth.
- Other info: Collaborative culture with a focus on integrated marketing and team success.
- Why this job: Make a real impact in a dynamic environment while driving digital marketing success.
- Qualifications: 10+ years in digital marketing, with strong expertise in Paid Search and SEM tools.
The predicted salary is between 90000 - 110000 $ per year.
Elevate Walmart Canada's Paid Search initiatives as a Senior Manager in Digital Strategy.
Drive quality traffic and ROI through expert campaign management and innovative marketing solutions.
In this key position, you will spearhead the execution and strategy of Walmart Canada's Paid Search programs.
Your expertise in search engine marketing will guide the optimization of extensive campaigns across multiple categories while aligning efforts with overarching business goals.
Engaging with both internal teams and external partners is essential for maximizing profit and performance.
Key
Responsibilities
- Direct Paid Search strategies for brand and non-brand campaigns
- Develop comprehensive bidding strategies based on key metrics
- Ensure campaign health through continuous optimization
- Collaborate with departments to foster integrated marketing
- Control overall campaign budgeting and performance tracking
Requirements
- Bachelor's degree in Marketing or Business-related area
- Over 10 years of experience in digital marketing, 5+ in Paid Search
- Deep knowledge of SEM tools and marketing technology
- Ability to manage and interpret complex data sets
- Proven success in leading teams and achieving results
Utilize your leadership and technical skills to make a significant impact at Walmart Canada. #J-18808-Ljbffr
Senior Manager of Paid Search Strategy in Mississauga employer: Walmart Canada
Walmart Canada is an exceptional employer that prioritizes employee growth and development, offering a dynamic work culture where respect, integrity, and collaboration are at the forefront. Located in Mississauga, ON, this role as Manager, Business Development not only provides competitive compensation but also fosters a sense of belonging and encourages innovation, making it an ideal place for individuals seeking meaningful and rewarding careers. With a commitment to continuous learning and a focus on customer satisfaction, Walmart Canada empowers its associates to thrive and make a positive impact in their communities.
