At a Glance
- Tasks: Drive brand visibility and engagement for TuneZilla across digital channels.
- Company: Join TuneZilla, a leader in ECU and TCU performance tuning.
- Benefits: Competitive salary, growth potential, and professional development opportunities.
- Other info: Collaborative culture with autonomy to innovate and make an impact.
- Why this job: Lead marketing strategies in a passionate automotive community.
- Qualifications: 4+ years in marketing, strong data literacy, and team management skills.
The predicted salary is between 70000 - 90000 $ per year.
- Associate Marketing Manager
- About Tune Zilla
Tune Zilla is a global leader in ECU and TCU performance tuning.
We offer both off-the-shelf and custom solutions for a wide range of vehicles.
The company has evolved into a collaborative network of expert calibrators and dealers, all dedicated to enhancing vehicle performance while maintaining original equipment manufacturer (OEM) integrity.
Our proprietary tools, such as the Flash Zilla Pro and Insta Tune platform, provide users with intuitive access to performance upgrades.
Whether you're seeking increased horsepower & improved torque, or better fuel efficiency, Tune Zilla delivers tuning solutions to meet your needs.
Tune Zilla continues to set the standard in automotive tuning with a commitment to quality and customer satisfaction.
The Role
We're looking for an Associate Marketing Manager with a passion for European vehicles to drive Tune Zilla's brand visibility, customer engagement, and lead generation across digital channels.
You'll own our marketing strategy and execution, manage our dealer network relationships, and build campaigns that resonate with the automotive aftermarket community.
This is a leadership position.
You'll lead the plan, not just execute tasks.
- What You'll Own
- Build and maintain a monthly content calendar spanning social media, blog, email, and product launches
- Develop and execute 1–2 major campaigns per month tied to product releases, seasonal promotions, or dealer initiatives
- Translate complex technical tuning knowledge into engaging, digestible content that speaks to enthusiasts and professionals alike
- With your team, you’ll manage the production of a consistent stream of high-quality assets including long-form blog posts, You Tube videos, Instagram reels, Tik Tok posts, and other collateral each quarter.
- Paid Media & Performance Marketing
- Launch, monitor, and optimize Facebook, Instagram, and Google Ads campaigns (working with agency support where needed)
- Track key metrics including cost per click, conversions, and return on ad spend (ROAS)
- Collaborate with media partners to continuously improve campaign performance
- Develop data-driven recommendations on what to scale, pause, or test
- Social Media & Community Growth & Affiliate Marketing
- Grow Tune Zilla's presence across Instagram, Tik Tok, and You Tube through engaging video content and community interaction
- Oversee content for our bi-weekly email channel
- Manage community engagement by responding to comments and escalating when needed
- Foster genuine connections with the European automotive enthusiast community
- Oversee the Tune Zilla affiliate marketing program with support from the affiliate marketing specialist
- Create marketing toolkits, graphics, email templates, and promotional materials dealers can deploy in their markets
- Support regional launches and campaigns with branded collateral and campaign-specific assets
- Gather dealer feedback and market insights to inform future campaign strategy
- Develop dealer training and communication resources
- Analytics, Reporting & Optimization
- Submit monthly performance reports with content metrics, paid campaign results, and growth data
- Provide clear, actionable recommendations based on data
- Identify trends, opportunities, and areas for improvement
- Present insights to leadership and inform quarterly strategy adjustments
- Lead and manage internal team members and freelance contributors
- Assign, review, and approve all marketing work (copy, visuals, timelines, deliverables)
- Hold weekly marketing team standups to ensure alignment and accountability
- Foster a collaborative and creative environment where creative ideas and problem-solving are encouraged
What We're Looking For
Essential Qualifications
- 4+ years of marketing or marketing management experience in the aftermarket tuning space or European vehicle market
- Proven track record managing digital campaigns, paid media, and social media strategies
- Strong data literacy—you can read analytics and make evidence-based decisions
- Excellent project management and organizational skills
- Exceptional written and verbal communication abilities
- Experience managing team members, freelancers, or external vendors
- The Ideal Candidate
- Passionate about European vehicles and the automotive aftermarket.
You're not just marketing a service, you genuinely care about the tuning community, understand the culture, and can speak authentically to enthusiasts.
- Strategic thinker who executes. You see the big picture but aren't afraid to roll up your sleeves and manage day-to-day tasks.
- Problem solver. When something isn't working, you don't complain, you propose solutions.
- Collaborative leader. You ask questions, listen to feedback, and bring out the best in your team.
- Data-driven but creative. You balance analytics with intuition and understand that great marketing lives at the intersection of both.
What We Offer
- Competitive salary commensurate with experience & benefits (base salary of $70,000-$90,000)
- Full-time position with growth potential
- A genuine say in how the brand evolves
- The chance to work in an industry you're passionate about
- Collaborative team culture with autonomy to lead
- Professional development and learning opportunities
How to Apply
Send your resume as a PDF, portfolio link (if available), and a brief note explaining why the role interests you.
We appreciate all applications and will only be responding to candidates who are a strong fit for this role.
Thank you for your interest in Tune Zilla.
Equal Opportunity Employer
Tune Zilla is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
- Seniority level
- Entry level
- Employment type
- Full-time
- Job function
- Marketing and Sales
- Industries
- Software Development
- #J-18808-Ljbffr
Associate Marketing Manager in Surrey employer: TuneZilla Software Ltd
TuneZilla is an exceptional employer that fosters a collaborative and innovative work culture, perfect for those passionate about European vehicles and the automotive aftermarket. With competitive salaries, professional development opportunities, and a genuine say in brand evolution, employees are empowered to lead and grow within the company. Located in Surrey, British Columbia, TuneZilla offers a vibrant community atmosphere where creativity and problem-solving are encouraged, making it an ideal place for meaningful and rewarding employment.