Join Travel Alberta as an Analyst specializing in Tourism Marketing Insights and contribute to transformative tourism strategies. Leverage data analytics to deliver actionable insights that drive decisions in marketing and economic development.
Reporting to the Senior Manager, Business Intelligence, this role entails extensive research, data cleaning, and the application of advanced analytics techniques. You'll enhance data governance to ensure accuracy and ethical use while translating complex data into engaging narratives for stakeholders.
Key Responsibilities:
- Manage and analyze comprehensive data sets from various channels
- Design and implement quantitative and qualitative research projects
- Facilitate dashboard development and optimize reporting tools
- Monitor market conditions and consumer trends proactively
- Conduct assessments of tourism economic impacts
Requirements:
- Bachelor's degree in statistics, data science, or related field
- 5+ years in data analysis with a focus on marketing
- Proficiency in tools like Power BI or Domo
- Understanding of data governance and privacy regulations
- Solid grounding in statistical modeling techniques
Engage in strategic tourism initiatives that harmonize marketing efforts with actionable data insights at Travel Alberta.
Analyst for Tourism Marketing Insights in Calgary employer: Travel Alberta
At Travel Alberta, we pride ourselves on being an exceptional employer that fosters a culture of collaboration, accountability, and continuous growth. Located in the stunning province of Alberta, our team enjoys a vibrant work environment that encourages innovation and empowers employees to contribute to our ambitious goal of transforming Alberta into a premier tourism destination. With comprehensive benefits, opportunities for professional development, and a commitment to work-life balance, we are dedicated to supporting our employees as they thrive both personally and professionally.
