At a Glance
- Tasks: Lead brand marketing and customer experience strategies for TransLink.
- Company: TransLink, a key player in British Columbia's transportation sector.
- Benefits: Competitive salary, hybrid work options, and leadership opportunities.
- Other info: Join a dynamic team focused on sustainable ridership growth.
- Why this job: Shape the future of transportation while enhancing customer experiences.
- Qualifications: Degree in business or marketing with 9 years of relevant experience.
The predicted salary is between 132345 - 161755 $ per year.
Lead TransLink’s brand marketing and customer experience strategy through enterprise leadership, strategic direction, and hybrid work within British Columbia. Shape programs that strengthen reputation and customer outcomes. As Director, you will guide brand, marketing, customer experience, and ridership development across TransLink and its operating companies. You will advise senior leaders, develop strategies, and advance customer-centric standards. The work connects customer insights, integrated campaigns, service design, and sustainable ridership growth.
Key Responsibilities:
- Lead enterprise brand, marketing, customer experience, and ridership strategies
- Direct integrated campaigns, creative teams, and customer-facing programs
- Oversee Customer Experience Action Plan and Voice of Customer program
- Provide executive recommendations, reports, and Board presentations
- Lead budgets, contracts, partnerships, and multidisciplinary teams
Requirements:
- Degree in business, marketing, or communications
- Nine years progressively responsible relevant experience
- Expert marketing, brand management, communications, and behavioral insights knowledge
- Advanced customer strategy, analytical, decision-making, and business acumen
- Advanced leadership and team-building skills
- Bring enterprise brand leadership, customer experience expertise, and ridership development skills to TransLink’s transportation objectives across Metro Vancouver.
Director Brand Marketing Customer Experience in Vancouver employer: TransLink
TransLink is an exceptional employer dedicated to enhancing the quality of life in Metro Vancouver through innovative transit solutions. With a strong focus on employee growth, we offer comprehensive training programs and opportunities for advancement within a collaborative and inclusive work culture. Join us in making a meaningful impact on the community while enjoying the benefits of a flexible hybrid work environment and a commitment to work-life balance.
