Drive CRM campaigns for Air Transat using Adobe Campaign Classic, email, and push notifications in a hybrid work environment. Support customer engagement and loyalty.
The CRM and Relationship Marketing Specialist works with the Manager, Relational Program, on multichannel relationship marketing campaigns. This temporary full-time position supports customer lifecycle communications, audience segmentation, campaign workflows, and performance analysis. You will also contribute to CRM initiatives during Black Friday, Boxing Day, and major promotional campaigns.
Key Responsibilities:
- Plan and configure email and push notification campaigns
- Test, deploy, and monitor CRM campaigns
- Segment audiences according to marketing objectives
- Manage workflows within Adobe Campaign Classic
- Analyze metrics and recommend campaign optimization
Requirements:
- Two to five years of relevant experience
- Diploma or degree in marketing, communications, or related field
- Experience executing relationship marketing campaigns
- Understanding of databases and customer segmentation
- Fluency in French and English
Apply CRM campaign execution, segmentation, and analysis expertise to Air Transat's customer relationship marketing programs.
CRM Campaign Specialist Air Transat in Montréal employer: Transat Tours Canada Inc.
Transat is an exceptional employer that fosters a vibrant work culture where travel enthusiasts can thrive. With a strong emphasis on employee growth, we offer comprehensive training and networking opportunities to help you excel in your role as a Leisure Travel Agent. Located in a dynamic environment, our team enjoys the benefits of flexible hours and the chance to connect with like-minded individuals who share a passion for creating unforgettable travel experiences.
