Use data and human insights as a Media Planner at Starcom, developing plans and optimizing campaigns for client business objectives. Work across Canada.
As a Planner within Publicis Media, you will manage media plans from strategic development through execution. Analyze marketing, competitive, industry, and human insight data to shape recommendations. Apply media research, critical thinking, and strong analytical abilities while coordinating with internal specialty teams and external partners.
Key Responsibilities:
- Gather and analyze marketing, client, and competitive data
- Recommend multimedia budget allocations using media alternatives
- Maintain campaigns and prepare performance documents
- Communicate objectives and execution guidelines to specialty teams
- Present plans to client brand groups
Requirements:
- Bachelor's degree in a relevant discipline preferred
- One to three years of media experience
- Strong written, verbal, and presentation skills
- Critical thinking, problem-solving, analytical, and mathematical abilities
- Proficiency with media systems and Microsoft Office
Bring media planning, research, analytics, and campaign optimization skills to Starcom's client-focused communications planning team.
Media Planner Data Analytics in Toronto employer: Starcom Canada
Starcom is an exceptional employer that fosters a dynamic and innovative work culture in the heart of Vancouver. With a strong emphasis on employee growth, we provide ample opportunities for mentorship and professional development, ensuring that our team members thrive in their careers. Our commitment to strategic client relationships and measurable outcomes makes working here not only rewarding but also impactful, as you contribute to the success of diverse digital campaigns.
