At a Glance
- Tasks: Drive innovative marketing strategies and collaborate with teams to attract new customers.
- Company: Join a dynamic company making waves in the Canadian market.
- Benefits: Competitive pay, growth opportunities, and a vibrant work culture.
- Other info: Onsite role in Toronto with potential for contract extension or full-time.
- Why this job: Make a real impact on marketing initiatives and shape brand visibility.
- Qualifications: 5-7 years in field marketing with strong collaboration skills.
The predicted salary is between 99000 - 121000 $ per year.
This is an exciting opportunity to directly impact client’s presence in Canada and shape our GTM approach, collaborating with cross-functional teams, and executing innovative programs that attract new customers and significantly contribute to pipeline generation and revenue growth. We're looking for someone who thrives on partnering with sales, isn't afraid to roll up their sleeves, and consistently delivers exceptional results. Reporting to the Head of Canada Marketing, the ideal candidate will have a proven track record of success in demand generation and field marketing roles, with the ability to manage multiple projects in a fast-paced environment. The Manager will also be responsible for collaborating with agency partners and global cross-functional teams to implement integrated programs that drive relevance and impact in the market.
What You'll Do
- Strategize & Execute Industry Plans: Collaborate with HQ Industry Marketing and Sales Leaders to develop strategic market plans to accelerate growth.
- Drive Demand: Lead inbound marketing strategies; coordinate with Business Development, Digital Marketing, Web, and Email teams.
- Execute Integrated Programs: Manage end-to-end campaigns including events, webinars, email, and paid digital initiatives to meet customer acquisition and revenue goals.
- Expand Reach: Support high-impact activations with external partners and associations to grow brand visibility and customer engagement.
- Amplify Sales Impact: Partner with Sales and Sales leaders to drive effective campaign execution and ROI.
- Cross-Functional Collaboration: Work closely with Sales Programs, BDR, Solution Engineering, and Field Marketing teams to execute high-quality campaigns.
- Measure & Optimize: Analyze pipeline performance and continuously improve campaigns based on data insights.
- Strategic Counsel: Provide guidance to senior executives as needed.
- Budget Ownership: Manage program budgets and evaluate ROI.
What You'll Bring
- 5–7 years of success in Field Marketing or Demand Generation roles
- Experience thriving in high-growth, fast-paced environments
- Creative, innovative, and agile mindset
- Strong cross-functional collaboration and stakeholder engagement skills
- Excellent communication and presentation capabilities
- Experience working with senior executives and cross-functional teams
- Budget management and tactical spend optimization
- Proven track record of high-impact campaign execution
- Proficiency in Google Suite (Slides, Sheets, Docs)
- Familiarity with Salesforce.com, Tableau, and Slack (preferred)
Details
- Location: Toronto, ON (Onsite – Minimum 3 days/week at 10 Bay Street)
- Contract Duration: 12 months contract
- Possibility of Extension or Full-Time Conversion: Yes
- Interview Rounds: Three
- Work Hours/Time Zones: EST primarily, PST as needed
Must-Have Skills
- Field Marketing experience
- Marketing pipeline and campaign experience (email, webinar, paid digital)
- Analytical and data-driven mindset
Teachable Skills
- Strategic planning
- Business operations
Optional Skills: French-speaking (FR-CA bilingualism preferred but not required)
Years of Experience
- Underqualified: Less than 2–3 years
- Overqualified: More than 10 years
Seniority level: Mid-Senior level
Employment type: Contract
Field Marketing Manager in Toronto employer: SPECTRAFORCE
As a Senior Marketing Manager at our Toronto location, you will thrive in a dynamic hybrid work environment that fosters collaboration and innovation. We offer competitive compensation, comprehensive benefits, and ample opportunities for professional growth, ensuring that you can develop your skills while contributing to impactful marketing strategies that drive client engagement and business success. Join us to be part of a supportive culture that values creativity and teamwork, making a meaningful difference in the digital investing landscape.
