At a Glance
- Tasks: Lead creative strategy for paid social content across platforms like Meta, TikTok, and Instagram.
- Company: Join a dynamic team at SPC in Vaughan or Toronto, focused on innovative content.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Exciting role with a focus on modern AI tools and performance-driven content.
- Why this job: Shape viral content and drive audience engagement while managing creators and influencers.
- Qualifications: 3-5 years in creative strategy with experience in video editing and analytics.
The predicted salary is between 63000 - 77000 $ per year.
Lead paid social creative strategy for SPC in Vaughan or Toronto, combining performance analysis with high-converting content direction. As Creative Strategist, you will own creative direction across Meta, TikTok, Instagram, YouTube, and organic social channels. You will connect analytics with production, identify viral hooks, and write creative briefs. The role also includes managing student creators, micro-influencers, and in-house production to support audience growth, app installs, and membership conversions.
Key Responsibilities:
- Build weekly and monthly creative brief cadences
- Own testing roadmaps and evaluate creative performance metrics
- Translate growth data into iterative creative revisions
- Manage student creators and micro-influencer operations
- Direct short-form production from concept through final edit
Requirements:
- Three to five-plus years in creative or content strategy
- Fluency in Hook Rate, Hold Rate, CTR, CVR, and CPA
- Experience managing external creators or UGC networks
- Hands-on short-form video editing experience
- Active adoption of modern AI creative platforms
- Bring creative testing, creator management, and short-form production expertise to SPC’s performance-driven content engine.
Creative Strategist Paid Social Content in Vaughan employer: SPC Student Price Card Ltd.
At SPC Student Price Card Ltd., we pride ourselves on being an exceptional employer that values innovation and collaboration. Located in Vaughan, Ontario, our vibrant work culture fosters professional growth through mentorship and strategic initiatives, empowering employees to make a real impact on student lifestyles. With competitive benefits and a commitment to meaningful partnerships, SPC offers a rewarding environment for those looking to shape the future of student savings.
Contact Details:
SPC Student Price Card Ltd. Recruitment Team
