At a Glance
- Tasks: Drive brand growth and marketing strategy in the consumer goods industry.
- Company: Join a dynamic team at a leading consumer goods company.
- Benefits: Enjoy competitive benefits, paid time off, and professional development opportunities.
- Other info: Hybrid work model in Toronto with excellent career growth potential.
- Why this job: Make an impact by launching innovative products and shaping brand strategies.
- Qualifications: University degree in Marketing or Business and 18 months of relevant experience.
The predicted salary is between 66150 - 80850 $ per year.
About the Role
An opportunity is available for a
Senior Associate Brand Manager to drive brand growth, marketing strategy, product launches, and commercial performance within the consumer goods industry.
The role involves developing brand strategies, managing marketing campaigns, analysing consumer insights, and collaborating with cross-functional teams to deliver sales and profitability objectives.
Key Responsibilities
- Develop and execute long-term brand strategies and business plans.
- Lead new product launches, go-to-market plans, pricing, and merchandising strategies.
- Manage integrated marketing campaigns across digital, e Commerce, social media, print, and other channels.
- Analyse consumer trends, market performance, competitors, and retail insights.
- Conduct consumer research to identify growth opportunities.
- Monitor monthly and annual sales, shipment, and consumption performance.
- Collaborate with Sales, Finance, Supply Chain, Regulatory, and external agency partners.
- Manage brand P&L performance and recommend investments to support profitable growth.
- Required Qualifications
University degree , preferably in Marketing, Business, or a related discipline.
Minimum 18 months of brand management or relevant marketing experience.
- Strong analytical, strategic thinking, and problem-solving skills.
- Excellent written and verbal communication skills.
- Ability to collaborate effectively with internal teams and external partners.
Legal authorisation to work in Canada without current or future sponsorship.
- Preferred Qualifications
- Experience in digital marketing and integrated marketing campaigns.
- Budget management and financial forecasting experience.
- Experience with consumer insights, brand strategy, and commercial performance analysis.
- Background in FMCG or consumer goods marketing.
Benefits may include
- Competitive employee benefits package.
- Paid holidays, vacation, and volunteer leave.
- Performance-based bonus opportunities, subject to eligibility.
- Professional learning and development.
- Employee networks and career development opportunities.
Location
Toronto, Ontario – Hybrid working arrangement.
Equal opportunity employment practices apply.
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Senior Associate Brand Manager in Toronto employer: Sotalent
As a leading provider of technology-driven solutions, we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to thrive. Our hybrid work setting allows for flexibility while providing ample opportunities for professional growth through training and collaboration with cross-functional teams. Join us to make a meaningful impact in the SaaS industry, where your contributions will be valued and recognized.
