At a Glance
- Tasks: Shape food marketing strategy using consumer insights and develop offers across Canada.
- Company: Join Sodexo Canada, a leader in food services with a focus on innovation.
- Benefits: Competitive salary, leadership opportunities, and a chance to influence national strategies.
- Other info: Opportunity to travel nationally and drive significant commercial growth.
- Why this job: Lead impactful marketing initiatives and connect diverse teams for growth.
- Qualifications: Bachelor’s degree and 12+ years of relevant experience required.
The predicted salary is between 132345 - 161755 $ per year.
Shape Sodexo Canada’s food marketing strategy through consumer analytics and national offer development across Canadian business segments. Reporting to the Chief Executive Officer, this Vice President translates client priorities, consumer expectations, and market trends into integrated solutions. The role connects Marketing, Culinary, Nutrition, Facilities Management, digital platforms, and Operations to support growth and retention.
Key Responsibilities:
- Set national marketing and offer strategy across multiple business segments
- Translate insights into value propositions, offers, and activation plans
- Localize global programs including Kitchen Works and Modern Recipe
- Lead client workshops, presentations, negotiations, and solution development
- Define performance indicators for campaigns, menus, and consumer experience
Requirements:
- Bachelor’s degree in marketing, business, hospitality, or related discipline
- Minimum 12 years’ progressive relevant experience
- Minimum seven years’ senior leadership experience
- Advanced marketing and consumer analytics proficiency
- Ability to travel nationally across Canada up to approximately 50%
Lead Sodexo Canada’s food marketing, offer strategy, consumer insights, and commercial growth with enterprise-level influence.
Vice President Food Marketing Strategy in Toronto employer: Sodexo Canada Ltd
Sodexo is an exceptional employer that prioritizes operational excellence and a positive workplace culture in North Bay, ON. As the General Manager of Food Operations, you will not only lead a diverse team dedicated to innovation but also enjoy opportunities for professional growth and development within a supportive environment. With a focus on delivering high-quality experiences for students and clients, Sodexo offers a rewarding career path where your leadership can truly make a difference.
