At a Glance
- Tasks: Lead AI-driven marketing strategies and optimize tech for maximum impact.
- Company: Join Sidetrade, a forward-thinking company revolutionizing marketing with AI.
- Benefits: Enjoy a hybrid work model, competitive salary, and comprehensive benefits.
- Other info: Collaborative environment with opportunities for professional growth.
- Why this job: Make a real difference in marketing innovation and drive AI strategies.
- Qualifications: 12+ years in B2B SaaS marketing with expertise in AI workflows.
The predicted salary is between 114750 - 140250 $ per year.
Step into the role of VP Marketing & AI Strategy at Sidetrade, focusing on autonomous marketing operations and the martech stack.
Drive innovation in lead scoring, enrichment, and campaign execution.
As a hands-on leader, you will craft the multi-year roadmap for AI marketing operations, ensuring alignment with revenue goals.
Your role involves setting benchmarks for production-grade agents and reporting directly to the board on their performance.
Collaborating with cross-functional teams will enhance your impact in delivering agentic solutions.
Key
Responsibilities
- Lead the development of AI strategies in marketing
- Define production-grade criteria for AI agents
- Guide CMO on AI capabilities and market opportunities
- Measure and report on pipeline influenced by AI workflows
- Optimize marketing technology costs and effectiveness
Requirements
- Over 12 years in B2B Saa S marketing roles
- Demonstrated success in AI-driven marketing workflows
- Deep expertise in Marketo and Salesforce d
- Strong communicator capable of board-level reporting
- Enjoy a hybrid work model with comprehensive benefits
Innovate Sidetrade's marketing with your strong approach to AI and technology. #J-18808-Ljbffr
Sidetrade VP Marketing & AI Strategy in Calgary employer: Sidetrade
Sidetrade is an exceptional employer that fosters a culture of innovation and collaboration, particularly in the dynamic field of AI-driven marketing. With a strong commitment to employee growth, Sidetrade offers comprehensive benefits and a hybrid work model that promotes work-life balance, making it an ideal place for professionals looking to make a meaningful impact in their careers. Join us in shaping the future of marketing technology while enjoying the unique advantages of working in a forward-thinking environment.
