Senior UX Designer in Toronto

About the job

Sr. UX Deliverables

There are four (4) distinct delivery phases in which user experience designers (task based I&IT consultants) produce deliverables following Ontario Digital Service Design playbook, which outlines the standard process for user experience design.

Delivery Phase 1) Discovery

Before building a solution, a project team needs to find out whether users need it and whether other solutions exist. The UX Designers responsibilities during this phase are to build an understanding of the problem space/statement, the long and short-term business goals, and the user and business needs.

• Facilitate the Kick-off meeting with the project team to produce outputs such as:
• Business Model Canvas
• 5 Whys
• Stakeholder Mapping
• Short- and Long-Term Goals
• Fears and Challenges
• Facilitate user research activities to produce outputs such as:
• User interview topic Maps
• User Interview Scripts
• User Interview Synthesis
• User research findings report
• Showcases the work and key findings from this stage to stakeholders outside of the core project team
• Aligns entire team (business, technical) on what the next steps will be
• Planning activities for next phase (Alpha)

Other deliverables typically delivered in this phase include:

• User Storyboard
• Technical Service Blueprint
• Defined business Key Performance Indicators (KPIs)

Delivery Phase 2) Alpha

Alpha is about testing hypotheses and experimentation. The purpose of Alpha is to determine how to meet the user needs that were identified in discovery.

• Optionally conduct Google Ventures five (5) Day Design Sprint
• Produce clickable prototypes of multiple possible solutions
• Validate clickable prototypes with users through usability testing sessions
• Iterate on clickable prototypes with insights garnered from research findings report
• Identify and document existing processes or policies that will need to change to support the new product or service
• Produce a business proposal to justify funding for the next phase (Beta)
• Define a clear vision for the solution that will be built in Beta
• Create a plan and prioritized list of features to be completed in the Beta phase
• Define user solution, and delivery of KPIs

Delivery Phase 3) Beta

The goal of Beta is to build a real service that works well for a larger group of people.

• Executed within the context of Scrum methodology
• User story creation and validation
• Participates in deciding which priority to tackle
• Sketching workshop to create visual representation of ideas or user flows
• Create designs
• Enhancements made to designs
• User Interviews (for validation)
• Synthesising individual and overall interview findings
• Get product owner sign off and input story into backlog for future iteration planning
• Conduct accessibility compliance testing of the solution within each iteration
• Conduct regular usability testing sessions on the MVP built as part of the Beta phase

Delivery Phase 4) Live

Live begins when the service has reached a point of maturity and all of the main features in the backlog have been built.

• Continue to facilitate user research activities
• Conduct regular accessibility compliance testing of the live build
• Conduct regular usability testing sessions on the live build
• Analyze usage analytics and user behaviour patterns to track and measure key performance indicators

Evaluation Criteria

• User Experience Design 40%
• Relationship Management - 20%
• Technical Skills - 30%

Must haves

• Expertise in UX software such as JustInMind, InVision, Sketch, Adobe Creative Cloud, Axure, Figma, and Zeplin.
• Experience in facilitate User Research and Usability testing activities.