Product Marketing Manager in Winnipeg

Product Marketing Manager in Winnipeg

Winnipeg Full-Time 82800 - 101200 $ / year (est.) Hybrid
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At a Glance

  • Tasks: Drive product marketing strategies and launch innovative solutions that protect critical data.
  • Company: Join Rewind, one of Canada's fastest-growing tech companies, focused on data protection.
  • Benefits: Enjoy flexible hours, stock options, health benefits, and generous vacation time.
  • Other info: Embrace a fun, inclusive culture that values creativity and teamwork.
  • Why this job: Be part of a dynamic team shaping the future of data protection with cutting-edge AI tools.
  • Qualifications: 4+ years in B2B product marketing; strong analytical and communication skills.

The predicted salary is between 82800 - 101200 $ per year.

Rewind is a service that protects the critical data that powers businesses of all sizes. Our focus is on backing up data that lives in the cloud - in apps like Jira, GitHub, Confluence and Shopify. We are backed by Insight Partners, Inovia, Bessemer and Atlassian Ventures and are proud to be recognized as one of Canada's 50 fastest growing technology companies (2023 Deloitte Fast 50).

Thriving at Rewind: We embrace the fast-paced, ever-changing nature of startup life. If you love working with speed, agility, and creativity, you’ll feel right at home here. Here's what it takes to succeed with us:

  • Team-First Mentality: We put teamwork at the core of everything we do, believing that we are better when we are together. Success is shared, and when the team wins, we all win.
  • Performance-Driven Mindset: We are proactive, goal-oriented, and focused on delivering tangible, high-quality results. We go beyond meeting expectations - we aim to exceed them.
  • Flexible Work-Life Approach: We encourage balance and understand the need to recharge. While we stay agile for urgent needs, we make sure there's time to recover and enjoy life.
  • Customer Centricity: Our commitment to customers shapes everything we do. We listen, build relationships, and innovate - from our dedicated customer support team to our engineers, everyone at our company is focused on solving problems that matter most to our users.
  • Taking Initiative: We value ownership and proactive problem-solving. We encourage team members to think creatively, take ownership, and lead improvements. Your ideas and actions drive our success.
  • We Make Time for Fun: We work hard and make time to enjoy the journey. It’s not just about hitting milestones—it’s about making the experience rewarding along the way.

About the role: This role is the steel thread between our product strategy and the sales and marketing work that turns it into results. You'll build our go-to-market strategies and run product launches from plan to launch day, working closely with product managers, partners and sales.

What you'll do:

  • Launches and go-to-market: Plan launches for new products, features and releases, and run the cross-functional plan through to launch.
  • Positioning and messaging: Work with product management and marketing communications to develop positioning, messaging and content for our target buyer personas.
  • Buyer and competitive insight: Be the expert on our buyers, including who they are, how they buy and what criteria drive their decisions.
  • Sales and partner enablement: Support our sales channels. Train them on the problems we solve, build internal tools and external collateral, and show them how and when to use each piece.
  • AI-powered product marketing: Use AI tools every day to research markets and competitors, draft and test messaging, and build launch and enablement assets.

What you'll bring:

  • 4+ years of product marketing experience in B2B, including product launches, positioning and messaging.
  • Sales enablement experience, such as training sellers and building the battlecards and collateral they rely on.
  • Hands-on use of AI tools in your daily work, or a clear appetite to learn them fast.
  • Experience working with product teams to define product strategy.
  • Strong quantitative analytical skills, and clear written and spoken communication in positioning, messaging and storytelling.

Why join Rewind: At Rewind, you’ll help shape the future of data protection for thousands of businesses. We’re performance-driven, innovative, and not afraid to challenge what’s possible. You’ll join a team that values trust, accountability, and respect for people’s time — and encourages every employee to experiment, think critically, and grow.

How Rewind Will Support You: We know that enjoying the journey is just as important as reaching our goals. We work hard to create a positive, inclusive environment where fun and laughter are part of our everyday routine. We also offer a variety of benefits to support your success both at work and in your personal life.

Product Marketing Manager in Winnipeg employer: Rewind

Rewind is an exceptional employer that fosters a dynamic and collaborative work culture in the heart of Ottawa. As a Finance Executive, you'll not only lead critical financial operations but also benefit from ample opportunities for professional growth and development within our innovative startup environment. Join us to make a meaningful impact while enjoying a supportive team atmosphere and a commitment to work-life balance.

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Contact Details:

Rewind Recruitment Team

We think you need these skills to ace Product Marketing Manager in Winnipeg

Product Marketing
Go-to-Market Strategy
Launch Planning
Sales Enablement
AI Tools Proficiency
Market Research
Competitive Analysis