Shape fintech growth at Relay through product positioning, go-to-market strategy, and customer insight while partnering across product, marketing, and growth. As Senior Product Marketing Manager, you will influence roadmap decisions, launches, adoption, and retention for Relay’s digital banking products. You will own positioning, messaging, pricing and packaging, and market research. This work connects customer needs with measurable business outcomes and sustained growth. Key Responsibilities:
Inform product roadmap decisions through customer and market perspectives Own adoption, activation, and retention programs for product lines Develop go-to-market strategies for features and launches Translate research into positioning and messaging across channels Coordinate cross-functional launches and stakeholder enablement Requirements:
Five or more years of product marketing experience Experience launching products, driving adoption, and delivering outcomes Data-driven storytelling and KPI measurement skills Strong customer advocacy and messaging abilities Exceptional project management and cross-functional leadership skills Bring fintech product marketing, customer insight, and launch leadership to Relay’s mission of helping small businesses thrive.
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Senior Fintech Product Marketing Manager in Winnipeg employer: Relay
Relay is an exceptional employer that prioritizes employee growth and well-being, offering competitive salaries, meaningful equity, and comprehensive health benefits from day one. With a vibrant work culture that fosters social connections through regular team events and a hybrid work environment in Toronto, employees enjoy flexibility and support for personal and professional development. The company’s commitment to innovation and recognition as an award-winning workplace makes it an ideal place for those looking to make a significant impact in demand generation.