At a Glance
- Tasks: Lead marketing strategy and create engaging campaigns for municipal customers.
- Company: Join Realtax, a trusted partner to Ontario municipalities with a strong growth trajectory.
- Benefits: Competitive salary, autonomy in your role, and opportunities for professional growth.
- Other info: Be part of a dynamic team at an exciting stage of expansion.
- Why this job: Make a meaningful impact by shaping marketing strategies that drive business growth.
- Qualifications: Experience in B2B marketing and exceptional communication skills required.
The predicted salary is between 80000 - 120000 $ per year.
For 30 years, Realtax has been a trusted partner to Ontario municipalities, helping communities navigate the complexities of property tax arrears with confidence, accuracy, and efficiency. Since 1996, we have supported more than 300 municipalities, processed over $690 million in tax arrears, and built a reputation for exceptional service, specialized expertise, and trusted relationships. Combining decades of industry knowledge with our proprietary RegDB technology, we simplify complex tax registration and tax sale processes, helping municipalities stay compliant, reduce administrative burdens, and recover outstanding property taxes.
As we enter our next chapter of growth and innovation, we're building on our strong foundation while embracing new technology, expanding our services, and exploring opportunities beyond Ontario. At Realtax, we take pride in the work we do, the relationships we build, and the meaningful impact we have on the communities we serve.
Reporting to the General Manager, we are hiring a Growth Marketing Manager to establish and lead our in-house marketing function across Realtax and Ontario Tax Sales. As our new Growth Marketing Manager, you will take ownership of marketing strategy and execution, developing targeted campaigns, creating compelling, industry-specific content, and building a consistent approach to reaching and engaging municipal customers. Working closely with leadership and internal teams, you will translate complex legislation, industry insights, and customer needs into clear, relevant messaging that builds trust, strengthens existing relationships, and creates new business opportunities.
You will bring structure to our marketing activities, establish repeatable processes, and develop a scalable marketing approach that supports our continued growth and expansion. This is a newly created, full-time role working on-site five days a week at our Newmarket, Ontario office.
What's in it for you:
- Ownership and influence: This is an opportunity to become the first dedicated marketing hire at Realtax and take ownership of building an in-house marketing function from the ground up. You will have the autonomy to shape marketing strategy, introduce new ideas, establish processes, and influence how the business connects with its customers.
- Meaningful impact: You will join a company that has tripled in size over the past two and a half years and is continuing to expand beyond Ontario. You will play a central role in supporting that growth, strengthening Realtax's presence in the municipal market, building deeper customer relationships, and creating marketing initiatives that generate new business opportunities.
- Professional growth: You will have the opportunity to build on your marketing expertise while developing a deep understanding of a specialized industry. With responsibility for both strategy and hands-on execution across two businesses, you will gain broad exposure to content development, customer research, campaign management, and growth marketing.
As our new Growth Marketing Manager, you will:
- Own and execute marketing strategy: You will take ownership of marketing initiatives across Realtax and Ontario Tax Sales, developing and executing targeted campaigns that support customer acquisition, engagement, and retention.
- Create compelling, industry-specific content: You will develop clear, relevant, and engaging content that speaks directly to municipal finance teams, tax collectors, and decision-makers.
- Build a deeper understanding of our customers: You will conduct customer and market research to understand the needs, priorities, and challenges facing municipalities.
- Drive campaigns and customer engagement: You will plan and execute organic marketing initiatives, including email campaigns, educational content, webinars, and industry events.
- Measure and improve marketing performance: You will track campaign engagement, lead generation, and marketing effectiveness to understand what is working and where improvements are needed.
- Build and scale the marketing function: You will work closely with leadership and internal stakeholders to gather insights, coordinate activities, and ensure marketing aligns with business priorities.
You bring:
- The experience: You have a strong background in B2B marketing, with experience developing and executing marketing strategies that support business growth, customer acquisition, and engagement.
- The content and communication skills: You are an exceptional writer and communicator who can turn complex, technical, or industry-specific information into clear, compelling content for targeted audiences.
- The marketing expertise: You have hands-on experience developing and managing organic marketing campaigns across channels such as email, content, digital marketing, and events.
- The customer focus: You know how to uncover customer needs, understand buying behaviours, and translate market insights into effective marketing strategies.
- The initiative and ownership: You are comfortable working independently, setting priorities, and bringing structure to an evolving marketing function.
Compensation: The salary range for this position is $80,000 - $120,000 CAD annually. Final compensation will be determined based on your skills, experience, and qualifications.
Join Realtax at an exciting stage of growth as we continue to expand our reach and strengthen the services we provide to municipalities. You will be part of a team that values industry expertise, strong relationships, and practical solutions to complex challenges.
What you can expect from our interview process:
- A virtual interview with a Talent Advisor to discuss your interest in joining the company and in the role.
- A 30-minute virtual interview with the Executive Chairman to discuss your marketing experience, critical thinking, ability to work independently, and approach to building and executing marketing initiatives.
- A case study assessment to showcase your strategic thinking, creativity, and ability to develop practical solutions to real-world marketing challenges.
- A final in-person interview with the President and General Manager to further explore your experience, working style, and alignment with the role and organization.
Realtax promotes equal employment opportunities for all. We do not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, disability, national origin, veteran status, marital status or any other basis covered by appropriate law. All employment decisions are made based on qualifications, merit, and business needs. We welcome and encourage applications from people with disabilities and accommodations are available on request.
A note about our recruitment process: Realtax has partnered with TalentMinded, a recruitment solutions company, to manage the hiring process for this position.
Growth Marketing Manager employer: Realtax Inc.
Realtax is an exceptional employer that offers a unique opportunity for the Growth Marketing Manager to shape and lead the marketing function from the ground up in a rapidly expanding company. With a strong focus on professional growth, employees can expect to develop their expertise while making a meaningful impact on municipal relationships and business growth. The collaborative work culture in Newmarket fosters innovation and autonomy, allowing you to see your ideas come to life and contribute directly to the company's success.