Shape product marketing for Enverus in Calgary, using positioning, storytelling, and AI-powered workflows across the Minerals segment. This contractor role supports planned parental leave. As Product Marketing Manager, you will own marketing for Minerals and Adjacent Markets. You will develop data-driven strategies supporting pipeline and ARR growth through messaging, launches, sales enablement, and demand-generation content. The work spans Enverus’s energy-dedicated SaaS platform and customer journey. Key Responsibilities:
Develop differentiated positioning for buyer personas and adjacent markets Run go-to-market launches with messaging and cross-functional coordination Build battlecards, talk tracks, training, and sales playbooks Create demand-generation content with Growth Marketing and GTM teams Test AI workflows for analysis, personas, and content performance Requirements:
Two to four years’ product marketing experience or equivalent Proven ownership of go-to-market launches from strategy through execution Experience working in B2B SaaS Excellent storytelling, messaging, writing, and communication skills Ability to manage projects, deadlines, metrics, and buyer journeys Bring product marketing, launch execution, sales enablement, and AI workflow expertise to Enverus’s Minerals segment in Calgary.
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