At a Glance
- Tasks: Shape CBC News marketing through integrated strategies and digital storytelling.
- Company: Join CBC, a leader in public-interest journalism with a strong community focus.
- Benefits: Competitive salary, flexible work arrangements, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on inclusive messaging and audience engagement.
- Why this job: Amplify impactful news content and connect with audiences nationwide.
- Qualifications: University degree in marketing or communications and five years of relevant experience.
The predicted salary is between 58163 - 71088 $ per year.
Shape CBC News marketing in Toronto through integrated strategy, strong writing, and digital storytelling across hybrid and telework arrangements. Help public-interest journalism connect with audiences nationwide. As a Senior Communications and Marketing Specialist, you will champion CBC News programming across digital and traditional platforms. The work combines audience development, social media, creative production, and stakeholder collaboration. Your purpose is to amplify CBC News content and strengthen meaningful connections with Canadians.
Key Responsibilities:
- Develop integrated marketing plans for CBC News programming
- Create audience strategies that drive tune in and engagement
- Produce promotional materials for CBC and external platforms
- Collaborate with stakeholders, personalities, and local CBC teams
- Champion inclusive messaging across communications initiatives
Requirements:
- University degree in marketing, communications, public relations, or related discipline
- Five years of direct communications and marketing experience
- Superior writing, editing, and proofreading skills
- In-depth skills across multiple social media platforms
- Knowledge of CBC, current affairs, and news programming
- Bring senior marketing strategy, persuasive communications, and news expertise to CBC News audiences across Canada.
Senior News Marketing Specialist in Toronto employer: Radio Canada
CBC/Radio-Canada is an exceptional employer that fosters a dynamic and inclusive work culture, making it an ideal place for professionals passionate about storytelling and journalism. With a commitment to employee growth, you will have access to various development opportunities while working in a vibrant environment that values collaboration and innovation. Located in the heart of Canada, this role offers the unique advantage of contributing to national news coverage across multiple platforms, ensuring your work has a meaningful impact on audiences nationwide.
