At a Glance
- Tasks: Lead digital marketing campaigns and create engaging content across social media platforms.
- Company: Join QuadReal, a global leader in real estate investment and development.
- Benefits: Competitive salary, health benefits, pension plan, and paid time off.
- Other info: Diverse perspectives welcomed; opportunities for growth and development.
- Why this job: Make an impact in a fast-paced environment while shaping corporate communications.
- Qualifications: 6+ years in digital marketing; strong communication and organizational skills required.
The predicted salary is between 100000 - 134500 $ per year.
About QuadReal Property Group
QuadReal Property Group is a global real estate investment, development and operating company headquartered in Vancouver, British Columbia. Its assets under management are $98.5 billion. QuadReal seeks to deliver strong investment returns while creating sustainable environments that bring value to the people and communities it serves.
Role Description
Reporting to the Director, Digital Marketing, the Manager, Marketing and Communications leads the planning, creation, and execution of corporate content and campaigns across digital and social media channels in support of QuadReal's business objectives. This role manages QuadReal's corporate digital marcomm activity across external platforms and select internal channels when required, setting the content and channel strategy that underpins that activity and measuring its impact.
Responsibilities
- Collaboration
- Work with the Director, Digital Marketing, and Communications & Marketing peers to set annual campaign priorities and define the KPIs that measure them.
- Lead planning and execution against those targets.
- Work closely with in-house design, marketing, and communications specialists and external vendors to deliver high-impact campaigns.
- Manage day-to-day relationships with external creative, content, and social media agencies.
- Content & Social Media Management
- Own the enterprise editorial calendar and set the content strategy behind it.
- Draft and produce stories and campaigns about QuadReal's platforms and corporate activities.
- Responsible for ensuring delivery of brand-compliant creative, including image and video content.
- Digital Marketing & Analytics
- Ensure external content is optimized for user experience, SEO, and GEO.
- Monitor and report on social media KPIs, content performance, and website traffic driven by social channels.
- Build and maintain a regular reporting cadence for leadership.
- Use structured testing to refine the content approach.
- Oversee community management, setting response protocols and escalation paths.
Experience And Qualifications
- 6+ years of experience in digital marketing, communications, or social media management.
- University degree in a related field of study considered an asset.
- Experience owning agency and vendor relationships.
- Hands-on experience with content management systems and digital asset management.
- Familiarity with SEO and GEO best practices.
- Proficiency with social media management tools and analytics platforms.
- Excellent organizational and interpersonal skills.
- Strong written and verbal communication skills.
- Track record of building a content or channel strategy from business objectives.
- Comfortable working across multiple stakeholders and asset classes in a fast-paced environment.
This job posting is for an existing vacancy within our organization. The expected annualized base salary range for this role is $100,000 – $134,500. QuadReal offers a competitive total rewards package in addition to the base pay.
We value diverse experiences and perspectives. Even if your skills don’t align 100% with the listed qualifications or salary range, we encourage you to apply.
Candidates must be legally authorized to work in Canada as the company does not provide work permit sponsorship for this role.
QuadReal Property Group will provide reasonable accommodation at any time throughout the hiring process for applicants with disabilities.
Manager, Marketing and Communications in Toronto employer: QuadReal Property Group
At QuadReal Property Group, we pride ourselves on being an exceptional employer that champions innovation and professional growth. Our collaborative work culture encourages team members to lead with creativity while providing ample opportunities for career advancement in a dynamic environment. Located in a vibrant sector, we offer competitive benefits and a commitment to employee development, making us an ideal choice for those seeking meaningful and rewarding employment.