At a Glance
- Tasks: Lead creative CRM campaigns and enhance customer engagement through innovative strategies.
- Company: Join Publicis Canada, a leader in marketing innovation and creativity.
- Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
- Other info: Dynamic workplace fostering creativity and collaboration.
- Why this job: Shape impactful marketing strategies and collaborate with diverse teams to drive results.
- Qualifications: 3+ years in marketing with a focus on CRM and strong communication skills.
The predicted salary is between 72000 - 88000 $ per year.
Unleash your potential with Publicis Canada as a CRM Strategist. Focus on creative and analytical marketing efforts to enhance client offerings and customer engagement.
As a CRM Strategist at Publicis Canada, you will blend creativity and technical skills to drive effective CRM campaigns.
Your role will involve segmenting customers, developing creative briefs, and preparing crucial insights for senior management.
Engage with multiple teams and clients to ensure the strategies align with their business missions and values, while utilizing the latest CRM technologies.
Key Responsibilities
- Lead design and evaluation of multi-channel marketing campaigns
- Establish test-and-learn frameworks for CRM initiatives
- Prepare reporting and share insights with senior leadership
- Manage customer segmentation and targeting strategies
- Provide leadership in CRM and omni-channel campaigns
Requirements
- 3+ years of marketing experience with CRM emphasis
- Highly organized in agile, multi-discipline settings
- Strong client-facing journey development skills
- Familiarity with tools like Amplitude and Salesforce Marketing Cloud
- Excellent communication skills both verbally and in writing
Step into an opportunity at Publicis Canada where your creativity shapes strategies and drives results.
Innovative CRM Strategist in Toronto employer: Publicis Groupe
Publicis Sapient is an exceptional employer that fosters a culture of innovation and collaboration, making it an ideal place for Senior Associate Data Engineers to thrive. With access to cutting-edge technologies and a commitment to employee growth through ongoing learning opportunities, team members are empowered to lead impactful digital transformation projects. The hybrid work model promotes work-life balance, while competitive compensation and comprehensive health benefits ensure that employees feel valued and supported in their professional journey.
