At a Glance
- Tasks: Lead data-driven audience strategies and develop actionable plans for client success.
- Company: Join Starcom Canada, a leader in digital strategy and audience insights.
- Benefits: Competitive salary, professional growth, and the chance to work with top brands.
- Other info: Collaborative environment with opportunities to influence major campaigns.
- Why this job: Shape impactful campaigns and drive success through innovative audience strategies.
- Qualifications: 8-10+ years in audience strategy and strong data analysis skills required.
The predicted salary is between 121500 - 148500 $ per year.
Lead the charge in data-driven audience strategies at Starcom Canada as the Audience Strategy Director.
This role focuses on integrating analytical insights with strategic planning.
Starcom's well-regarded team is searching for a leader with a strong background in digital strategy and audience insights.
You will work collaboratively to develop actionable audience plans and drive client success across different platforms.
Experience in audience segmentation and a solid understanding of data are essential for this role.
Key
Responsibilities
- Spearhead audience strategy across client engagements
- Craft client presentations with data-driven insights
- Discover new audience opportunities for campaign optimization
- Engage with analytics teams to execute measurement frameworks
- Support new business initiatives with compelling narratives
Requirements
- Bachelor's degree or equivalent professional experience
- 8-10+ years in audience and data strategy
- Expertise in programmatic and digital media platforms
- Strong knowledge of data analysis and reporting
- Excellent communication and leadership skills
Shape audience strategy through data insights at Starcom and influence impactful campaigns for leading brands. #J-18808-Ljbffr
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