At a Glance
- Tasks: Lead media strategies and drive growth for P&G's iconic brands.
- Company: Join P&G, a global leader in consumer goods with a strong commitment to innovation.
- Benefits: Enjoy competitive salary, health benefits, and opportunities for professional development.
- Other info: Be part of a team that values leadership, innovation, and ethical practices.
- Why this job: Make an impact in a dynamic environment while collaborating with top media experts.
- Qualifications: 8+ years of media experience and strong analytical skills required.
The predicted salary is between 82800 - 101200 $ per year.
P&G Canada's Brand Operations Team is a strong multi-functional team comprised of expert media leaders focused on building industry leading media expertise, capabilities, and go to market strategies that drive media enabled growth across the P&G brand portfolio. Brand Operations works in close collaboration with P&G Canadian brand teams, NA and Global media teams, and local agency and media partners. P&G is looking for a Senior Media Manager to join us full-time in Toronto as soon as possible. The Senior Media Manager will be accountable for identifying, building, and managing media capabilities and go to market strategies that continue to fuel media driven growth.
Key Responsibilities
- Identify, Build, and Manage Central Capabilities to enable the category in-house media teams to step-change media driven growth.
- Drive thought leadership across key media spend-pools, including Linear TV, to drive best in class results across reach, effectiveness, and efficiency.
- Lead centralized media operations including budget management, media stewardship, and agency governance.
- Lead Media Training & Knowledge Building for P&G.
- Manage agency and key supplier relationships; Forge new partnerships based on the changing landscape and evaluate existing and emerging media opportunities.
- Drive Best in Class partnership between P&G category teams, P&G US & Global media teams, and agency and media partner.
Qualifications
- A bachelor's degree from an accredited university, any discipline, minimum.
- More than 8 years of strategic media experience, preferably within a media agency or with a national multi-channel advertising client.
- Strong analytical skills and ability to connect data, brand objectives, and opportunities.
- Experience in identifying and leading the development of new ideas, techniques, procedures, services, or products.
- Proven ability to collaborate and build effective networks beyond internal boundaries to maximize professional impact and personal learning.
- Media expertise: More than 7 years of media planning experience – deep understanding of most or all media vectors and channels.
- Experience in optimizing planning tools and standardized industry datasets to empower and train category media managers.
- Strong knowledge of typical processes and tools used by buying and investment teams across all types of media, particularly television, programmatic buying, reserved digital media, social media, and search.
- Strong management skills – proven ability to manage multiple stakeholders and priorities while balancing short- and long-term needs and impacts.
- Effective communication skills – ability to leverage verbal and written communication to drive action; ability to present and sell ideas to senior management.
- Ability to work rigorously – constant attention to detail and strong project management skills.
Sr. Media Manager, Brand Operations / Gestionnaire principal(e) des médias, Opérations de marque in Toronto employer: Procter & Gamble
Procter & Gamble is an exceptional employer that fosters a dynamic work culture in the heart of Toronto, where innovation and collaboration thrive. Employees benefit from comprehensive growth opportunities, competitive compensation, and a commitment to work-life balance, making it an ideal place for those looking to make a meaningful impact in performance marketing. With a focus on data-driven strategies, you will be part of a team that values creativity and analytical thinking, ensuring your contributions lead to tangible business results.
