Drive AI-powered performance creative at Primer by combining paid social strategy with hands-on asset production for Meta and TikTok campaigns.
As a Creative Strategist, you will own client accounts and turn goals and performance data into testing roadmaps. You will produce statics, video edits, UGC scripts and cuts, plus landing pages using Primer's AI systems. The work combines creative judgment, client communication, and continuous system improvement.
Key Responsibilities:
- Turn client goals and data into angles, hooks, formats, and roadmaps
- Produce multiple asset variations across formats and placements
- Lead client calls, present results, and handle feedback
- Run structured tests and document winning creative patterns
- Improve prompts, templates, reference libraries, and workflows
Requirements:
- Three or more years in agency performance creative or paid social
- Experience producing finished advertisements with AI tools
- Client-facing experience defending recommendations when results decline
- Organization across multiple accounts and deadlines
- Availability overlapping United States business hours and on-camera calls
Apply your AI production, paid social, testing, and client-facing skills as a performance creative strategist at Primer.
AI Performance Creative Strategist in Ottawa employer: Primer
Primer is a performance marketing agency that leverages AI technology to create high-quality advertisements across various formats, including static images, videos, and user-generated content. The company fosters a creative environment where strategists are empowered to take ownership of client accounts and drive innovative advertising solutions. With a focus on data-driven results, Primer offers opportunities for professional growth and collaboration in a fast-paced setting.