At a Glance
- Tasks: Lead innovative digital ad products and optimize performance for maximum impact.
- Company: Join Postmedia, a leading Canadian news media company with over 110 brands.
- Benefits: Enjoy a competitive salary, health benefits, generous PTO, and remote work flexibility.
- Other info: Dynamic role with opportunities for growth and innovation in a fast-paced environment.
- Why this job: Make a real difference in the digital advertising landscape while collaborating with talented teams.
- Qualifications: 4-6 years in product management and experience with digital advertising required.
The predicted salary is between 75000 - 90000 $ per year.
Position Type: Full time, Permanent (Existing Vacancy)
Location: Toronto, ON (Remote) or any Canadian market
The Company: Postmedia is a Canadian news media company representing more than 110 brands across multiple print, online and mobile platforms. Award-winning journalists and innovative product development teams bring engaging content to millions of people every week whenever and wherever they want it. This exceptional content, reach and scope offers advertisers and marketers compelling solutions to effectively reach target audiences. We are always on the lookout for talented individuals to join our team.
The Opportunity: In your role as Product Manager, you will support the Advertising team and our initiatives to better monetize and optimize our ad content and sites in alignment with our business goals. You will get deep into the weeds when it comes to understanding your digital ad product catalogue (display, video, newsletter, app, programmatic), bringing to market new ideas/ad formats that will attract advertisers as well as building on established tech to constantly improve performance.
What you’ll do:
- Develop and manage your product road maps based on sound understanding of the digital market, competition, and user needs.
- Plan and launch new ad products and features, test performance and iterate to stay ahead of industry benchmarks.
- Attend grooming/sprint planning sessions with the Advertising, Content, and Engineering teams to scope and assign work, prioritize development tickets, and support technical teams in the QA/test process as it pertains to your products and the ad tech requirements.
- Support in leading a variety of platform migrations.
- Remain current on advertiser needs, market drivers, and our competition within the digital media landscape to gain key insights and help us plan for tomorrow, working closely with and aligning with cross-functional initiatives.
- Present results & quarterly benchmarks to all impacted stakeholders and lead conversations to identify best practices, issues, and make performance improvements across our digital advertising network.
- Continue to innovate and optimize products by participating in the overall strategic road map planning in collaboration with cross-functional stakeholders.
Who you are:
- 4-6 years in product and development management, digital media/ad operations is required.
- Post-secondary degree with business/advertising discipline preferred.
- Experience in digital display, video, audio, e-newsletter, e-paper, mobile app, and feeds advertising – front-end and back-end, industry best practices, optimization tactics.
- Advanced working knowledge of Google Ad Manager 360 and other ad serving platforms.
- Experience operating in Agile processes, JIRA, and sprint planning.
- Familiar with analytic tools (Looker, Tableau, BigQuery, Lighthouse, Google Analytics) and setting KPIs against projects, gathering metrics to inform strategy and product next-steps.
- Data-driven and results-oriented decision maker who strives to find solutions in collaboration with others.
- Effective communication & presentation skills with the ability to work with technical and non-technical stakeholders.
- Independently motivated and good team player.
Compensation: Employment offers presented to the selected candidate are based on a combination of qualifications, experience, responsibilities of the role and the candidate's location. Base Salary: $75,000-$90,000 + health and dental benefits, pension matching, generous PTO, fully remote (must be eligible to work in and must reside within Canada).
Product Manager in Toronto employer: Postmedia
As the National Bureau Chief for Financial Post in Toronto, you will be part of a dynamic and innovative team dedicated to shaping the future of Canadian business journalism. Our collaborative work culture fosters creativity and growth, offering you the opportunity to lead a talented group of reporters while enhancing your own skills in a vibrant city known for its diverse economy. With a commitment to high editorial standards and impactful storytelling, Financial Post provides a rewarding environment where your contributions will make a significant difference in the industry.
