At a Glance
- Tasks: Create and execute digital marketing strategies for hotels and tourism boards.
- Company: Dynamic digital marketing agency focused on the hospitality sector.
- Benefits: Competitive salary, performance bonuses, and fully remote work flexibility.
- Other info: Supportive remote environment with professional development opportunities.
- Why this job: Shape the online presence of hospitality businesses while working from anywhere.
- Qualifications: 4+ years in digital marketing with strong strategy and analytical skills.
The predicted salary is between 63000 - 77000 $ per year.
About the Role
Our client, a dynamic digital marketing agency specializing in the hospitality industry, is seeking a creative and strategic Remote Digital Marketing Strategist.
This position is fully remote, allowing you to leverage your expertise in online marketing to develop and execute comprehensive digital strategies for hotels, resorts, and tourism boards.
You will be responsible for driving online visibility, generating leads, and increasing bookings through a variety of digital channels.
Your insights and creativity will be vital in helping clients achieve their marketing objectives from anywhere in the world, with a focus on supporting partners in South Africa, including those located in the Northern Cape, such as near Kimberley .
Key Responsibilities
- Develop and implement integrated digital marketing strategies, including SEO, SEM, social media, email marketing, and content marketing.
- Analyze website traffic and user behavior to identify areas for optimization and growth.
- Manage and optimize paid advertising campaigns across platforms like Google Ads and social media.
- Develop engaging content strategies and oversee content creation to attract and retain target audiences.
- Monitor industry trends and competitor activities to identify new opportunities.
- Track, analyze, and report on campaign performance using analytics tools (e. g., Google Analytics).
- Collaborate with clients and internal teams to ensure brand consistency and marketing goals are met.
- Stay up-to-date with the latest digital marketing technologies and best practices.
- Manage client expectations and provide regular updates on campaign progress.
- Drive continuous improvement in digital marketing efforts to maximize ROI for clients.
Requirements
- Minimum of 4 years of experience in digital marketing, with a strong focus on strategy development and execution.
- Proven experience in managing SEO, SEM, social media marketing, and email marketing campaigns.
- Excellent analytical skills with proficiency in Google Analytics and other marketing analytics tools.
- Strong understanding of the hospitality and tourism industry marketing landscape.
- Experience working remotely and managing multiple client accounts simultaneously.
- Exceptional written and verbal communication skills.
- Creative thinking and a passion for innovation in digital marketing.
- Proficiency with marketing automation tools and CMS platforms is a plus.
- Self-starter with excellent organizational and time management skills.
- Bachelor's degree in Marketing, Communications, or a related field.
Benefits
- This fully remote position offers a competitive salary, performance bonuses, and the flexibility to work from any location.
Our client provides a supportive remote work environment, professional development opportunities, and access to industry-leading marketing tools.
This is an exciting chance to shape the online presence of hospitality businesses for clients across South Africa, including those in regions like Kimberley .
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Digital Marketing Strategist – Remote in Kimberley employer: Placements24
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