At a Glance
- Tasks: Lead social media strategy and create engaging content for LinkedIn and YouTube.
- Company: Join one of Canada's most trusted investment brands with a dynamic, employee-owned culture.
- Benefits: Enjoy competitive salary, performance bonuses, comprehensive health benefits, and career growth opportunities.
- Other info: Flexible work environment with a focus on collaboration and innovation.
- Why this job: Make an impact in a creative environment while reshaping the future of alternative investments.
- Qualifications: 7-10 years in social media or brand marketing, preferably in financial services.
The predicted salary is between 90000 - 100000 $ per year.
One of Canada’s most trusted investment brands, Picton Mahoney Asset Management (PICTON Investments) is proudly independent, privately run, 100% employee-owned, and deeply committed to delivering results for our clients. With a team of 233 bold thinkers managing over $20 billion, we navigate markets with conviction, resilience, and a forward-thinking approach.
We’re looking for a Senior Manager, Social Media & Sponsorships who knows how to build brands through social media, compelling content, and strategic partnerships. Reporting to the Associate Vice President, Brand Marketing, this role will own PICTON's LinkedIn and YouTube strategy, develop a best-in-class content engine, and maximize the impact of our sponsorship portfolio through integrated marketing activations.
The ideal candidate combines strategic thinking with exceptional storytelling and content creation skills. You understand financial markets, thrive in a regulated environment, and know how to create platform-first content that drives meaningful engagement and measurable business results.
Responsibilities of the Role
- Social Media Strategy & Growth: Own and evolve PICTON's organic LinkedIn and YouTube strategy, developing channel-specific plans that increase brand awareness, engagement, and audience growth.
- Content Creation & Storytelling: Lead the creation of engaging, platform-native content across LinkedIn and YouTube, working with our educational content lead and subject matter experts.
- Sponsorship Strategy & Activation: Lead the marketing activation of PICTON's sponsorship portfolio, including Rugby Canada and Golf Talk Canada.
- Community Management & Performance: Manage day-to-day publishing, community engagement, and social listening while ensuring all content meets compliance and brand standards.
What You Bring
- 7–10 years of experience in social media, brand marketing, sponsorship marketing, or digital marketing, preferably within financial services.
- Strong understanding of financial markets, investment products, and advisor audiences.
- Proven success developing and executing social media strategies that drive measurable business outcomes.
- Exceptional writing, editing, and storytelling skills.
- Highly collaborative with strong project management and stakeholder management skills.
Our Commitment to Employees
At PICTON Investments, we take pride in enhancing our employees' experiences through a comprehensive suite of exceptional perks and programs. Our benefits include corporate fitness reimbursement, volunteer and charitable donation matching, maternity and parental leave top-up, recognition awards, and extensive health and dental benefits.
Join us and thrive in an environment that values and invests in you!
Senior Manager, Social Media & Sponsorships in Toronto employer: Picton Mahoney
At PICTON Investments, we pride ourselves on being a top employer that fosters a dynamic and inclusive work culture, where creativity and collaboration thrive. Our commitment to employee growth is evident through our comprehensive benefits package, performance-based bonuses, and opportunities for equity ownership, all designed to empower you to make a meaningful impact in the world of alternative investments. Join us in our Ontario office and be part of a team that values innovation, supports mental wellness, and champions professional development.
