At a Glance
- Tasks: Support external communications for PepsiCo Canada and collaborate on brand PR initiatives.
- Company: Join the dynamic and inclusive team at PepsiCo, a leader in the food and beverage industry.
- Benefits: Enjoy competitive compensation, comprehensive benefits, and opportunities for professional growth.
- Other info: Be part of a global community that values your ideas and empowers you to make a difference.
- Why this job: Make a real impact by driving creative communications for iconic brands like Gatorade and Lay's.
- Qualifications: Bachelor's degree in Communications or related field with 5-7 years of experience.
The predicted salary is between 71100 - 86900 $ per year.
As part of PepsiCo's Communications team, the Communications Analyst (contract) will be responsible for supporting external communications for the One PepsiCo Canada business. This is a 12-14 month contract role. The ideal candidate is a strong communicator, strategist and communications generalist with experience in corporate reputation, brand PR, content creation, and engagement measurement.
What you can expect from us:
- Competitive compensation and comprehensive benefits designed to fit your unique needs
- A dynamic and inclusive culture that promotes you to bring your whole self to work
- Inspiring positive change for people and the planet with sustainability goals
- A supportive team that will encourage your professional growth and development
Total Compensation: $75,300 - $122,760
Responsibilities:
- Serve as communications advisor to PepsiCo Canada's marketing teams on external communications initiatives
- Support brand PR and corporate reputation plans that leverage creative ideas, media and influencers to support new campaigns, innovation launches, brand programming and other corporate priorities
- Provide thoughtful and timely review of external social media, influencer content, partnerships and sponsorships for potential reputational issues
- Regularly liaise and collaborate with PepsiCo Foods US, PepsiCo Beverages US, and PepsiCo brand and corporate communications team members as well as cross-functional stakeholders
- Stay informed of key issues and trends impacting the company and industry as well as current events that may impact programming
- Conduct media outreach to trade and local/community media on behalf of our brands
- Oversee and manage the work of agency teams, ensuring flawless execution, rigorous measurement and resources
- Support crisis and issues communications, as needed
- Provide functional comms support across Foods and Beverages
Qualifications:
- Bachelor's Degree in English, Communications, Journalism or related field
- 5-7 years of professional communications experience, preferably with 2 years within a PR agency with direct media and creator interaction
- Strong media relations skills including strategic planning and the ability to story-mine and pitch top-tier reporters
- Strong expertise in navigating influencer/talent/partnership programming and protocols
- Strong understanding of social media, including new and emerging channels and analytics
- Excellent oral and written communication skills - including presentations and media materials - and an ability to develop materials under tight timelines
- Unique experiences that demonstrate creative instinct, passion for marketing and deep consumer empathy
- Proven track record of driving successful, insight-based, high-impact creative communications programs that deliver against brand business objectives, on time and within budget
- Proven ability to interact with, manage, and influence cross-functional teams and agency partners, and work in a matrixed environment
- PR agency experience preferred.
At PepsiCo, you'll discover a place where our mission is to create smiles around the world. With a portfolio of more than 500 beloved brands including, Gatorade, Lay's and Quaker, our work touches millions of people every day. At the heart of the company is a team of thinkers, creators, and problem-solvers who collaborate to innovate and turn ideas into action. Driven by innovation and a focus on creating joyful moments through food and drinks, our decisions are guided by consumer centricity, creating opportunities for our associates to do meaningful work and make a lasting impact in the communities we serve. Whatever your role, you'll be part of a global community that values your ideas and empowers you to make an impact, on your career and on the world around you.
Communications Sr Analyst in Mississauga employer: PepsiCo Inc.
PepsiCo Mississauga is an exceptional employer that prioritizes employee growth and development, offering a dynamic work culture where safety and quality are paramount. With a focus on continuous improvement and collaboration across functions, employees are empowered to lead and innovate in their roles, making a meaningful impact in the production process. Located in the vibrant city of Mississauga, team members enjoy a supportive environment that values diversity and fosters professional advancement.