Shape Paddle’s organic and AI discoverability strategy using SEO, AEO, and LLM citation expertise in a digital-first work model. Help audiences find trusted answers. As Organic and AI Search Manager, you’ll connect search strategy, content, and changing discovery behavior. You’ll partner with Brand, product marketing, and Growth to make Paddle easy to find, trust, and surface in AI-generated answers. Reporting to the Head of Web, you’ll turn insight into decisions. Key Responsibilities:
Own Paddle’s organic and AI discoverability strategy Audit traditional search, AI responses, and LLM citations Build prioritized roadmaps from visibility gaps Guide content updates, refreshes, and new content Track citation share, voice, and organic visibility Requirements:
Strong technical, on-page, and off-page SEO foundation Building expertise in AI, LLM, AEO, or GEO Experience influencing content, brand, or product marketing teams Ability to turn complex data into clear direction Ability to connect organic performance with pipeline Bring organic strategy, AI discoverability, and content judgment to strengthen Paddle’s visibility across search and machine-generated answers.
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Organic AI Search Manager in Toronto employer: Paddle
Paddle is an exceptional employer that fosters a collaborative and innovative work culture, allowing AI Engineers to thrive in a remote or hybrid environment. With a strong emphasis on employee growth, Paddle offers opportunities to engage in meaningful projects that drive business solutions while supporting work-life balance. Join a team where your contributions directly impact productivity and efficiency, all while being part of a forward-thinking company dedicated to transforming data into actionable insights.
