At a Glance
- Tasks: Own and shape our conversion funnel strategy while driving product-led growth.
- Company: Join a remote-first innovative team at Owner.com.
- Benefits: Competitive salary, equity package, unlimited PTO, and comprehensive health coverage.
- Other info: Work remotely from anywhere in the US or Canada with excellent career growth opportunities.
- Why this job: Make a real impact by reimagining conversion experiences and collaborating with dynamic teams.
- Qualifications: Experience in building conversion funnels and a data-driven mindset.
The predicted salary is between 180000 - 200000 $ per year.
We’re searching for a first-principles thinker - the type that loves ambiguity and the act of building (0 ->1) to join as our Growth Product Manager, one of the most critical hires on our team. This role is about owning and shaping our conversion funnel strategy and experimentation across education, partnerships, and PLG. You’ll help us create conversion experiences that educate, engage, and drive business impact, working closely with PLG, engineering, and lifecycle teams. Most Growth teams optimize the existing funnel, we want to question whether those funnels should exist!
If you’re passionate about building conversion funnels that blend education, dynamic value propositions, and growth experimentation, and you’re ready to join a high-impact team, we’d love to connect! This role is 100% remote and can be based anywhere in the United States or Canada.
The Impact You Will Have
- Build and optimize conversion funnels to drive product-led growth: this includes education-based flows, demo graders, and dynamic landing page experiences.
- Reimagine how a lead would convert by combining user signals, value demonstration, education into a natural experience.
- Collaborate with PLG, engineering, and lifecycle to create engaging, high-performing conversion experiences (e.g., SEO-driven education pages, pop-ups, demo pages, and referral programs).
- Develop innovative ways to educate and convert users - rethink the relationship between education and conversion.
- Develop and execute a data-driven roadmap to bring new features to light.
- Drive new product features and conversion strategies for partnership-led growth.
- Analyze user behavior across channels, like SEO landing pages, webinars, and demo flows to identify ways to boost intent and conversions while preserving user experience.
- Collaborate in weekly sprints with engineering to bring experiments to life and continuously optimize.
- Manage a full-time engineer and ramp up execution as you scale.
Who you’ll work with
- Head Of Growth
- Growth Marketing Manager
- Growth Product Designer
What We’re Looking For
- A strategic, growth-minded Product Manager who thinks like a COO/founder and thrives on solving messy, impactful problems.
- Experience building and optimizing conversion funnels for PLG and/or partnership growth initiatives.
- A data-driven mindset, with a knack for understanding user behavior and balancing experimentation with conversion impact.
- Comfortable leading cross-functional sprints and collaborating closely with engineering, marketing, and lifecycle teams.
- Excited to explore and test new ideas (e.g., graders, SEO experiments, webinars) while driving core product improvements.
Pay and benefits
The estimated base salary range for this role is $180,000 - $200,000 USD plus a generous equity pre-IPO equity package. Other benefits include comprehensive health coverage, work from anywhere (we are a remote-first workplace), unlimited PTO - plus extra fun perks!
Communication from our team regarding job opportunities will only be made by an Owner employee with an @owner.com email address. We do not conduct interviews over email or chat platforms, and we will never ask you to provide personal or financial information such as your mailing address, social security number, credit card numbers or banking information. If you believe you are being contacted by a scammer, please mark the communication as "phishing" or “spam” and do not respond.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Product Management and Marketing
Industries: Software Development
Growth Product Manager in Winnipeg employer: Owner.com
At Owner, we pride ourselves on being an exceptional employer that fosters innovation and collaboration in a remote work environment. As a Lead Engineer for Guest Acquisition, you will not only have the opportunity to shape our AI-powered growth platform but also benefit from a culture that prioritizes employee development, mentorship, and a commitment to making a positive impact on local businesses. Join us to be part of a dynamic team where your contributions are valued and rewarded, all while enjoying the flexibility of remote work.
