At a Glance
- Tasks: Lead the growth of our innovative GTM strategy and drive revenue performance.
- Company: Join Operto, a leader in connected hospitality operations.
- Benefits: Enjoy comprehensive health benefits, competitive salary, and flexible hybrid work options.
- Other info: Collaborative team culture with a focus on diversity and personal growth.
- Why this job: Be a key player in shaping the future of hospitality technology.
- Qualifications: 5+ years of GTM leadership experience in a startup or scale-up environment.
The predicted salary is between 150000 - 150000 $ per year.
Operto helps hospitality operators deliver exceptional guest experiences through connected hospitality operations. Our products bring together guest access, smart in-room technology, operational workflows, and team coordination to help teams reduce friction, save time, and operate more efficiently. Operto ONE extends into the guest journey itself, helping operators strengthen every stage of the guest journey, from discovery and direct booking to ongoing guest engagement.
Operto is entering its next stage of growth with our ONE product, and we’re looking for a VP, GTM to build and lead the commercial engine that gets us there. This role will develop and execute ONE's GTM strategy against our growth goals, translating company targets into a clear revenue plan, organizational structure, and execution strategy.
What You’ll Own
- Build the GTM engine: Develop and execute ONE's GTM strategy, refine segmentation, territories, sales motion, and market approach.
- Own revenue performance: Take accountability for new ARR, pipeline generation, conversion, and revenue growth.
- Build a high-performing commercial organization: Assess the current GTM organization, recruit, coach, and develop exceptional talent.
- Connect the entire customer journey: Ensure strong alignment across Sales, Marketing, Product, Finance, and People & Culture.
- Be an executive leader: Operate as a member of the senior leadership team, bringing a data-driven perspective to company strategy.
What We’re Looking For
- 5+ years GTM leadership experience, ideally within a startup or scale-up environment.
- Experience with directly driving exponential customer growth.
- A demonstrated track record of helping take a SaaS business through a meaningful stage of growth.
- Proven success creating a predictable pipeline and consistently delivering against ambitious revenue targets.
- Strong command of SaaS economics and metrics.
- Experience designing sales processes, territories, compensation structures, forecasting, and operating cadences.
- Experience hiring, developing, and leading high-performing sales teams.
What Success Looks Like
- A clearly defined and executable GTM strategy.
- Increased pipeline coverage and predictability.
- Improved conversion and sales velocity.
- A scalable sales organization with the right structure and talent.
- A commercial engine capable of supporting the next stage of growth.
Why You’ll Love Working at Operto:
- Comprehensive Health Benefits: Enjoy coverage with extended health benefits.
- Paid Time Off: Recharge with ample paid time off.
- Competitive Compensation: Receive a salary and benefits package that reflects your experience and skills.
- Dynamic & Supportive Team: Join a high-achieving, collaborative team.
- Hybrid Work: Enjoy the flexibility of hybrid work opportunities.
- Winter Break: A reduced working schedule from December 25th to January 1st annually.
We’re champions of diversity. Our diverse backgrounds, skills, and abilities make us stronger. Operto is an equal opportunity employer.
VP, GTM in Vancouver employer: Operto
Operto is an exceptional employer that fosters a dynamic and innovative work culture in the heart of Vancouver. With a strong focus on employee growth, we offer ample opportunities for professional development and collaboration with a talented leadership team. Join us to be part of a forward-thinking company that values your contributions and empowers you to drive meaningful change in the hotel tech industry.
