Growth Marketing Manager – Hybrid in Toronto

Location: Toronto, Canada (Hybrid Position, in office 2 days per week)

With millions of diners, 70,000+ restaurant partners and 25+ years of experience, OpenTable, part of Booking Holdings, Inc., is an industry leader with a passion for helping restaurants thrive. Our world-class technology empowers restaurants to focus on what matters most – their team, their guests, and their bottom line – while enabling diners to discover and book the perfect restaurant for every occasion.

About the role

We're looking for a B2B Growth Marketing Manager to lead growth strategy for OpenTable's independent restaurant segment. In this role, you will own how restaurants discover, activate, and grow with OpenTable—across both our self-serve, product-led motion and our sales-assisted motion—and translate that strategy into a coordinated marketing and growth roadmap.

What you’ll do:

• Own the growth strategy for the segment. Develop a clear view of the independent restaurant segment, its customers and prospects, and the biggest opportunities across acquisition, conversion, activation, engagement, expansion, and retention.
• Lead the self-serve, product-led growth motion. Own the strategy and performance of the self-serve restaurant journey, from discovery through signup, activation, and conversion.
• Build and run marketing for the sales-assisted motion. Own pipeline-generation programs that generate and nurture pipeline for restaurants that need a consultative path.
• Design the connection between motions. Define clear criteria and SLAs for when and how leads move between self-serve and sales-assisted paths.
• Align on shared targets. Partner with Sales, Account Management, and Revenue leadership to set shared pipeline, conversion, and revenue goals.
• Use AI to move faster. Use AI tools to synthesize customer and behavioral insight, generate and test creative and messaging.
• Collaborate cross-functionally with Product, Sales, Account Management, Lifecycle, Web, and Analytics to bring together a cohesive growth strategy.
• Use data, customer insight, and business context to inform decisions.

What you bring to the table:

• 5-8 years of experience in growth and/or B2B marketing, ideally in SaaS, marketplaces, technology, or a business serving SMBs.
• Experience with both a self-serve/product-led motion and a sales-assisted or mid-touch B2B motion.
• Strong communication and analytical skills, with the ability to turn ambiguity into a clear roadmap teams can execute against.
• Comfort operating in a fast-paced, evolving environment.

How you’ll work:

OpenTable teams are collaborative, globally connected, and focused on creating meaningful outcomes for restaurants and diners. You'll work with partners across Marketing, Product, Sales, Account Management, and Analytics, and will be expected to communicate clearly, take ownership, and contribute to an inclusive team environment.

Benefits and Perks:

• Work from (almost) anywhere for up to 20 days per year.
• Focus on mental health and well-being: Company-paid therapy sessions and subscription to Headspace.
• Annual company-wide week off a year.
• Paid parental leave and generous paid vacation.
• Access to thousands of on-demand e-learnings.
• 20 days of paid time off and private health and dental insurance.

The expected range of compensation for this position based in Toronto, Canada, is $115,000-$128,000 CAD.