At a Glance
- Tasks: Own category strategy and manage premium pet food products from concept to launch.
- Company: Join Open Farm, a leader in the premium pet food industry.
- Benefits: Enjoy a structured hybrid work model with competitive salary and growth opportunities.
- Other info: Dynamic role with opportunities for innovation and leadership in a growing company.
- Why this job: Make a real impact on the pet food market while collaborating with diverse teams.
- Qualifications: Five-plus years in CPG or category management with strong analytical skills.
The predicted salary is between 90000 - 110000 $ per year.
Own category strategy, P&L, and go-to-market execution at Open Farm in Toronto through a structured hybrid work model. As Senior Brand Manager, you will manage a premium pet food category end to end. Build category plans, portfolio strategies, and commercial models while partnering across Sales, Finance, Creative, Innovation, and channel teams. Use insights, Excel, and syndicated data to guide decisions.
Key Responsibilities:
- Manage category plans, insights, and channel growth opportunities
- Own revenue, margin, forecasts, ROI, and marketing investment
- Build price pack architecture and portfolio guardrails
- Lead launches from concept through post-launch learning
- Align cross-functional teams through clear, insight-led briefs
Requirements:
- Five-plus years in CPG or category management
- Hands-on P&L, budget, and forecast ownership experience
- Experience building category plans and portfolio strategies
- Primary role in at least two launches
- Strong Excel, analytical, writing, and presentation capabilities
Bring commercial ownership, consumer insight, and cross-functional leadership to Open Farm’s premium pet food business in Toronto.
Senior CPG Brand Manager – Toronto employer: Open Farm
Open Farm is an exceptional employer that fosters a vibrant and inclusive work culture, where employees are encouraged to grow and thrive in a mission-driven environment. Located in Toronto, the company offers competitive compensation, comprehensive benefits, and unique perks like a monthly pet feeding program, ensuring that both employees and their furry friends feel valued. With a strong emphasis on collaboration and community involvement, Open Farm provides meaningful opportunities for professional development while maintaining a fun and engaging workplace atmosphere.
