Shape media strategy through consumer insights, audience behavior, and analytics at Omd, with a minimum three-day in-office schedule.
As Strategic Planning Associate Director, you will connect business and marketing objectives with media recommendations. The strategy team translates proprietary research and data into actionable insights for media, content, and social marketing. You will also support audience solutions, measurement, and client relationships.
Key Responsibilities:
- Unearth consumer insights and behaviors to define target audiences
- Connect media recommendations with broader business objectives
- Simplify complex media issues for senior clients
- Recommend solutions and proactively manage business risks
- Orchestrate agency specialists and junior account staff
Requirements:
- Strong analytical and logical thinking skills
- Ability to synthesize research into concise strategies
- Experience managing projects, deliverables, or timelines
- Understanding of digital marketing, adtech, and martech
- Bachelor's degree; MBA or related degree preferable
Bring strategic planning, media fluency, audience expertise, and measurement orientation to Omd's client-focused strategy team.
Strategic Planning Associate Director in Toronto employer: OMD
At OMD, we pride ourselves on being an exceptional employer that fosters a dynamic and collaborative work culture. As a Senior Media Buyer, you'll not only lead innovative media strategies but also have the opportunity to mentor junior team members, enhancing your leadership skills while contributing to their growth. Located in a vibrant city, our office environment encourages creativity and teamwork, making it an ideal place for professionals seeking meaningful and rewarding careers in media buying.
