At a Glance
- Tasks: Lead regional marketing strategies and drive customer engagement for innovative building products.
- Company: Join CRH, a leader in outdoor living and utility infrastructure solutions.
- Benefits: Competitive pay, health benefits, retirement savings, and wellness programs.
- Other info: Hybrid work model with a focus on collaboration and adaptability.
- Why this job: Make an impact in a dynamic environment with opportunities for growth and development.
- Qualifications: Bachelor's degree in Marketing or Business and 3+ years of marketing experience.
The predicted salary is between 66150 - 80850 $ per year.
Oldcastle, a CRH company, is reinventing what's possible in building solutions. We are the leading provider of innovative outdoor living products and utility infrastructure solutions for the water, energy, and communications markets throughout North America.
The Regional Marketing Manager leads planning, development, and execution of market-specific strategy and tactics to drive the success of our building products, customer engagement and overall brand perception. Additionally, the Field Marketing Manager acts as a liaison between local sales teams and the broader, national marketing team.
Job Responsibilities
- Propels key regional priorities and owns the planning, budgeting, coordination, and measurement of regional marketing efforts.
- Promotes the existing product offering and drives new product adoption in the market.
- Plays an integral role in developing marketing assets and sales literature alongside the design team – ensure required data is collected and proofing milestones are met.
- Locally promotes national partner programs to highlight the value of doing business with our brands.
- Schedules customer meetings in tandem with the local sales team to gather customer insights and feedback on programs.
- Works with Training Manager to ensure all customer engagement training opportunities are supported in market - working in partnership with local business units.
- Provides marketing and campaign planning guidance to key dealers and contractors in an effort to generate leads and increase sales of Belgard products through cooperative marketing.
- Ensures adherence of brand standards in the market.
- Acts as a marketing communications expert in providing best practice guidance to sales teams.
Job Requirements
- Bachelor's Degree in Marketing or Business or similar degree.
- 3+ years of marketing or sales experience.
- Experience in the building & construction industry is a plus, but not required.
- Excellent communication skills – not only written and verbal, but able to effectively influence cross-functionally.
- Adept in MS Office products, especially PowerPoint and Excel.
- Highly motivated individual who thrives in a fast-paced team environment and is readily adaptable to changing market and organizational requirements.
- Ability to travel up to 20%.
This position is a Hybrid location.
What CRH Offers You
- Highly competitive base pay.
- Comprehensive medical, dental and disability benefits programs.
- Group retirement savings program.
- Health and Wellness Programs.
- An inclusive culture that values opportunity for growth, development, and internal promotion.
About CRH
CRH has a long and proud heritage. We are a collection of hundreds of family businesses, regional companies and large enterprises that together form the CRH family. CRH operates in a decentralized, diversified structure that allows you to work in a small company environment while having the career opportunities of a large international organization.
CRH welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.
Field Marketing Manager – Acheson, AB in Edmonton employer: Oldcastle APG
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