Marketing Data & AI Analytics Specialist in Québec

Company Overview

At Motorola Solutions, we believe that everything starts with our people. We’re a global close-knit community, united by the relentless pursuit to help keep people safer everywhere. We build and connect technologies to help protect people, property and places. Our solutions foster the collaboration that’s critical for safer communities, safer schools, safer hospitals, safer businesses, and ultimately, safer nations. Connect with a career that matters, and help us build a safer future.

Department Overview

The Market Intelligence function is a dedicated strategic team within the Chief Marketing Organization designed to embed evidence-based insights into our global strategy. This capability serves as the primary engine for identifying emerging market trends and evolving customer needs, ensuring our brand maintains a distinct and resonant value proposition. By synthesizing high-fidelity research, this team optimizes our market positioning and resource allocation to drive long-term, sustainable growth in a dynamic landscape.

Job Description

We are looking for a hybrid Marketing Data & AI Analytics Specialist to bridge traditional business intelligence with modern AI-driven workflows. In this role, you will analyze full-funnel marketing performance while actively implementing AI tools, scripting, and automation to streamline data processes, accelerate reporting, and generate actionable insights for our growth teams.

Key Responsibilities

• Performance & Campaign Analytics: Build and maintain interactive dashboards in Tableau and/or Looker Studio tracking full-funnel performance across GA4, paid search, social campaigns, and organic web traffic.
• Data Querying & Pipelines: Write, optimize, and execute SQL queries in Redshift to join web performance data with Salesforce opportunity pipelines.
• AI Analytics & Automation: Leverage Generative AI workflows, prompt engineering, and scripting (Python, AI APIs, Google Apps Script) to automate ad-hoc request triage, clean unstructured campaign data, and draft automated performance summaries.
• Lead Velocity & Attribution: Analyze buyer journey touchpoints, evaluate multi-touch attribution models, and pinpoint conversion friction points within the lead-to-opportunity funnel.
• Cross-Functional Alignment: Partner with Campaign Managers, Web Developers, and Sales Operations to ensure data tagging accuracy and standard key performance indicator (KPI) definitions.

Qualifications & Experience

• Bachelor’s degree in Data Analytics, Business, Computer Science, Marketing, or a related quantitative field.
• 2+ years of experience in marketing analytics, business intelligence, or marketing operations within B2B.
• Strong hands-on proficiency writing and optimizing complex SQL queries (Redshift, BigQuery, or Snowflake).
• Deep working knowledge of GA4, Google Tag Manager (GTM), Tableau or Looker Studio, and Salesforce CRM.
• Demonstrated experience incorporating LLMs and AI tools into data workflows (e.g., AI-assisted code generation, unstructured text processing, automated reporting via Python).

Preferred Qualifications

• Experience in enterprise B2B sales cycles or hybrid web/eCommerce environments.
• Familiarity with marketing automation platforms (HubSpot).
• Basic understanding of tag management and data privacy compliance.
• A proactive mindset with a passion for experimenting with emerging AI tools.

Basic Requirements

• Bachelor's Degree AND 2+ years of experience in marketing analytics, business intelligence, or marketing operations within B2B.
• Legal authorization to work in Canada indefinitely is required. Employer work permit sponsorship is not available for this position. (PERMANENT RESIDENT/CITIZEN ONLY)

Travel Requirements

• Under 10%

Relocation Provided

• None

Position Type

• New Grad

Referral Payment Plan

• No

Motorola Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion or belief, sex, sexual orientation, gender identity, national origin, disability, veteran status or any other legally-protected characteristic. We are proud of our people-first and community-focused culture, empowering every Motorolan to be their most authentic self and to do their best work to deliver on the promise of a safer world.

If you’d like to join our team but feel that you don’t quite meet all of the preferred skills, we’d still love to hear why you think you’d be a great addition to our team. We’re committed to providing an inclusive and accessible recruiting experience for candidates with disabilities, or other physical or mental health conditions. To request an accommodation, please complete this Reasonable Accommodations Form so we can assist you.