Lead Minga’s data-driven marketing growth from Kelowna or remotely, combining demand generation, performance channels, and customer acquisition leadership. As Director, Marketing & Growth, you will own the pipeline, unit economics, and growth funnel from first impression through expansion. You will lead Events, Brand, Design, Organic Growth & SEO, Content, and Email Marketing. This numbers-first role connects marketing spend with revenue. Key Responsibilities:
Lead and develop Minga’s full marketing team Translate revenue goals into measurable marketing targets Own funnel performance from MQL through expansion Manage CAC, payback period, ROI, and marketing budget Drive paid search, paid social, and retargeting efficiency Requirements:
Data-obsessed, commercially minded, and creative approach Experience leading Events, Brand, Design, SEO, Content, and Email Strength in funnel analytics and unit economics Ability to connect marketing performance with financial forecasts Commitment to testing, accountability, and measurable outcomes Bring marketing leadership, funnel analytics, and performance expertise to Minga’s customer acquisition and revenue growth engine.
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Director of Marketing and Growth in Kelowna employer: Minga
Minga is an exceptional employer that prioritizes the growth and development of its employees while fostering a collaborative and innovative work culture. As an Implementation Manager, you will not only lead a dedicated team but also have the opportunity to make a significant impact in the educational sector, all within a supportive environment that values mentorship and continuous improvement. Located in a vibrant community, Minga offers unique advantages such as flexible work arrangements and a commitment to work-life balance, making it an ideal place for those seeking meaningful and rewarding employment.
