At a Glance
- Tasks: Lead paid search strategies and optimize campaigns for diverse clients.
- Company: Join Mediology, one of Canada's largest independent media groups.
- Benefits: Competitive salary, benefits package, and flexible remote work options.
- Other info: Dynamic team environment with opportunities for professional growth.
- Why this job: Make a real impact in digital advertising while mentoring others.
- Qualifications: 4+ years in paid search, expertise in Google Ads, and strong analytics skills.
The predicted salary is between 60000 - 75000 $ per year.
The Role
We’re looking for an experienced paid search expert to lead search at Mediology.
You’ll build paid search strategies grounded in client business objectives and run your own portfolio of clients.
You’ll also set the standards and best practices for our search work.
Reporting to our Chief Strategy Officer, you’ll guide other search specialists and work with our planning team so that search is part of each client’s broader media strategy.
- What You’ll Do
- Develop paid search strategies and recommendations tied to client business outcomes, in partnership with our media planners.
- Build, optimize and report on campaigns across your own client portfolio.
- Set and maintain agency standards for account structure, campaign setup, measurement, conversion tracking and QA.
- Guide other search specialists through recommendation reviews, quality checks and feedback.
- Bring search insights (query trends, demand signals, competitive activity) into planning sessions to inform decisions beyond search.
- Present search strategies and results to clients alongside account leads.
- Track how AI-driven search experiences are changing paid search, and develop points of view to share internally and with clients.
- You Have
- 4+ years of hands-on paid search experience, ideally in an agency.
- Deep expertise in Google Ads and Microsoft Advertising.
- Strong command of conversion tracking and web analytics.
- Experience setting up or auditing account structures and campaign standards.
- The ability to connect search performance to business outcomes and explain your thinking clearly to clients and colleagues.
- Comfort managing multiple clients and working with different leads as account pairings change.
- Experience mentoring or reviewing other specialists’ work.
- Nice to Have
- Exposure to integrated media planning, including traditional channels.
- Experience working in Google’s SA360.
- Google and Microsoft certifications.
- Experience with Basecamp, our project management system.
While this role allows for remote and hybrid work, it's ideal if you are in proximity to one of our offices in Langley, Calgary or Regina, and can attend meetings in person.
The role offers a salary range of $60,000–$75,000 annually, depending on experience, plus a competitive benefits package.
About Mediology
Mediology is proud to be one of Canada's largest independent media groups.
We are an advertising agency working across all forms of media, including digital, out-of-home, radio, and television.
Our team includes both seasoned and emerging media professionals who share a passion for building the right media mix to meet our clients’ needs.
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Digital Supervisor (SEM) employer: Mediology
Mediology is an exceptional employer that fosters a collaborative and innovative work culture, making it an ideal place for a Digital Supervisor (SEM) to thrive. With a focus on employee growth, you will have the opportunity to mentor others while developing cutting-edge paid search strategies that directly impact client success. Located in vibrant cities like Langley, Calgary, or Regina, we offer a competitive salary and benefits package, ensuring that our team members feel valued and supported in their professional journey.
