At a Glance
- Tasks: Lead analytics to optimize shopper marketing and deliver impactful insights.
- Company: Join Mars Wrigley, a global leader in confectionery innovation.
- Benefits: Competitive salary, flexible work options, and opportunities for growth.
- Other info: Collaborative environment with strong focus on innovation and career development.
- Why this job: Make a real impact on shopper marketing strategies with your analytical skills.
- Qualifications: Bachelor’s degree and experience in analytics and shopper marketing required.
The predicted salary is between 90000 - 110000 $ per year.
Explore the impactful role of Shopper Product Strategy Lead at Mars Wrigley, focusing on shopper marketing analytics and decision-driven strategies in North America. As a key leader, you will collaborate with data engineers and business teams to formulate actionable insights that drive marketing success and foster innovation. This global position requires adept relationship building and a keen understanding of shopper marketing analytics to deliver robust solutions and capabilities.
Key Responsibilities:
- Lead analytics development for optimizing shopper marketing investments
- Deliver comprehensive analytics and marketing campaign measurement
- Spearhead complex projects that offer actionable market insights
- Partner with stakeholders for effective problem-solving
- Manage and translate business needs into analytics priorities
Requirements:
- Bachelor’s degree in Business Administration, Engineering, or related
- Significant experience in analytics and shopper marketing
- Strong focus on translating insights into business applications
- Proven relationship-building skills with senior stakeholders
- Familiarity with statistical techniques and consumer data methodologies
Shape the future of shopper marketing at Mars Wrigley with your advanced analytical expertise.
Shopper Product Strategy Expert in Bolton employer: Mars, Inc.
Mars Wrigley is an exceptional employer that fosters a dynamic and inclusive work culture, particularly for the Transformation Product Owner role in Data Analytics. With a strong emphasis on employee growth and innovation, team members are encouraged to collaborate across departments, driving impactful changes in supply chain processes. The hybrid work environment not only promotes flexibility but also allows employees to engage in meaningful projects that shape the future of data analytics within the company.
