Lead B2B media strategy at Marketbridge remotely, using audience planning and channel expertise to connect brand and demand for complex clients.
As Senior Manager, Advanced Media Partnerships, you will shape integrated media plans for complex B2B and enterprise clients. The work spans programmatic, direct publisher buys, video, OOH, CTV, broadcast, experiential, and emerging platforms. You will connect business objectives with audience strategy, investment planning, measurement, and performance insights.
Key Responsibilities:
- Develop integrated media strategies and actionable channel recommendations
- Build cross-channel plans across digital, offline, and emerging platforms
- Define channel roles throughout the buyer journey
- Manage, coach, and develop media planners and buyers
- Present strategies and performance insights to client stakeholders
Requirements:
- Six or more years in media strategy, planning, or integrated media
- Strong B2B strategy experience for complex or enterprise clients
- Knowledge of programmatic, display, video, OOH, CTV, and broadcast
- Experience managing, coaching, or mentoring media professionals
- Client-facing presentation and media vendor negotiation experience
Shape integrated B2B media programs through audience strategy, channel planning, measurement, and performance storytelling at Marketbridge.
Senior B2B Media Strategy Manager in Ottawa employer: Marketbridge
At Marketbridge, we pride ourselves on being an exceptional employer that fosters a collaborative and innovative work culture. As a Paid Social Strategy Manager, you'll benefit from our commitment to employee growth through mentorship opportunities and access to cutting-edge resources, all while working remotely. Join us to make a significant impact in B2B marketing strategies and enjoy the flexibility and support that comes with being part of our dynamic team.
