Integrated Commercial Marketing Manager in Toronto

Integrated Commercial Marketing Manager in Toronto

Toronto Full-Time 95000 - 105000 $ / year (est.) Hybrid
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At a Glance

  • Tasks: Lead marketing strategies for Toronto FC and Argonauts, connecting fans with unforgettable experiences.
  • Company: Join MLSE, a passionate team shaping the future of sports and entertainment in Toronto.
  • Benefits: Competitive salary, flexible work environment, and opportunities for personal and professional growth.
  • Other info: Be part of a diverse team committed to community and fan engagement.
  • Why this job: Make an impact by growing fandom and driving business success in the sports industry.
  • Qualifications: 5-7 years in marketing, strong collaboration skills, and a passion for sports.

The predicted salary is between 95000 - 105000 $ per year.

Powered by Passion. United by Purpose. Build for Impact. At Maple Leaf Sports & Entertainment Partnership (MLSE), we exist to deliver the ultimate fan experience by lifting trophies, spirits, and communities – united as one.

We’re more than a workplace. We are a team of passionate people, boldly building the future of sport and entertainment, together. We believe in the power of play, the strength of collaboration, and the energy that comes from showing up with purpose.

This is what it means to be One MLSE: a culture where everyone plays a role, everyone belongs, and everyone contributes to something bigger than themselves. So, if you're ready to play with purpose, grow with passion, and win as one, we’d love to have you on our team.

Job Description

It’s time to get in the game. We’re looking for an Integrated Commercial Marketing Manager, Football Vertical (Toronto FC & Toronto Argonauts). In this role, you will bring together strategy, sales, brand, business and fan experience to help grow two of Toronto’s professional football properties: Toronto FC and the Toronto Argonauts.

Working under the Director, Integrated Commercial Marketing & Fan Engagement, you will help lead integrated commercial marketing across MLSE’s Football Vertical and West Campus. From annual brand and commercial planning to ticketing campaigns, retail initiatives, partnerships, audience development and fan experiences at BMO Field, this role plays a critical part in connecting our teams with fans while supporting the growth of the business.

You will collaborate across Marketing, Ticketing, Global Partnerships, Retail, Creative, Media, Digital, Data & Analytics, Game Operations, and other teams to turn business priorities into integrated marketing strategies and campaigns.

At the intersection of business, creativity, data, and fandom, you will help make every Toronto FC and Toronto Argonauts season — and every matchday — matter.

Why This Role Is Right for You

  • Impact. This is an opportunity to shape how two iconic Toronto sports properties show up in the market and connect with fans. You understand that strong brands and strong businesses go hand in hand.
  • Commercial thinking. You understand that marketing has a role to play in delivering measurable business results.
  • Innovation and integration. You will partner with marketing professionals across MLSE to create inspiring, innovative and impactful programs throughout the fan journey.
  • Fan experience. You understand that our brands come to life most powerfully through the experiences we create.
  • Career growth. Whether your background is in an agency, brand marketing, sports, entertainment or another consumer-focused business, you are ready for a new challenge.

Be Part of the Action and the Experience. You Will:

  • Lead integrated commercial marketing programs.
  • Connect marketing and business objectives.
  • Support annual brand and commercial planning.
  • Drive ticketing and revenue initiatives.
  • Build unforgettable matchdays.
  • Grow our audiences.
  • Bring partnerships to life.
  • Establish and implement program plans.
  • Use data to optimize.
  • Be a connector.

Your Player Stats. You Have:

  • Sales and commercial mindset.
  • The strategic thinking.
  • The interpersonal skills.
  • The storytelling ability.
  • The creativity.
  • The drive.
  • The organizational skills.
  • The experience.
  • The passion for fandom.

Experience the thrill of the Sports & Entertainment industry in a flexible (hybrid) work environment that supports employee wellbeing.

Job Posting Compensation Range/Rate: 95,000 - 105,000

At MLSE, we are committed to building an equitable, diverse and inclusive organization. We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status.

Integrated Commercial Marketing Manager in Toronto employer: Maple Leaf Sports & Entertainment

At Maple Leaf Sports & Entertainment (MLSE), we are not just a workplace; we are a vibrant community of passionate individuals dedicated to delivering unforgettable experiences for fans. Located in the heart of Toronto, our culture thrives on collaboration, innovation, and a shared purpose, offering employees unique opportunities for growth across various sectors of sports and entertainment. With a commitment to diversity and inclusion, along with a flexible work environment that prioritizes employee wellbeing, MLSE stands out as an exceptional employer for those looking to make a meaningful impact in the world of sports.

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Contact Details:

Maple Leaf Sports & Entertainment Recruitment Team

We think you need these skills to ace Integrated Commercial Marketing Manager in Toronto

Integrated Marketing
Commercial Marketing
Brand Strategy
Consumer Marketing
Sales Mindset
Strategic Thinking
Interpersonal Skills