Lead marketing strategy, budgets, and reporting for Manulife’s Retirement and Wealth Marketing team in Toronto through a hybrid arrangement. As Director of Marketing Strategy and Business Management, you will align annual and in-year plans with enterprise priorities. You will coordinate investments, resources, dependencies, and trade-offs across Canada and the US. The role supports leadership through KPIs, analytics, financial oversight, NPS insights, and executive reporting. Key Responsibilities:
Lead annual and in-year marketing planning Establish governance, reporting, and decision-making forums Manage budgets, forecasts, spending, and financial reporting Connect NPS insights with action plans and decisions Champion AI adoption across Marketing Requirements:
Bachelor’s degree and eight to ten-plus years’ experience Asset management or related industry experience Agency experience required; management experience preferred Budget planning, forecasting, and variance analysis expertise Knowledge of investment markets and regulatory guidelines Bring strategic planning, financial management, analytics, and AI capabilities to Manulife’s Retirement and Wealth Marketing leadership.
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Marketing Strategy Director Toronto employer: Manulife/John Hancock
Manulife/John Hancock is an exceptional employer that fosters a dynamic and inclusive work culture in the heart of Toronto. With a strong commitment to employee growth, we offer comprehensive professional development opportunities and encourage collaboration across global teams, making it an ideal environment for those looking to make a meaningful impact in the private debt sector. Our competitive benefits package and focus on work-life balance further enhance the rewarding experience of being part of our innovative organization.