At a Glance
- Tasks: Lead brand strategy and creative direction for MAKR’s brands in a dynamic environment.
- Company: Join a vibrant team at MAKR, shaping the future of recreation brands.
- Benefits: Competitive salary, growth opportunities, and a collaborative workplace culture.
- Other info: Exciting role with potential for career advancement in a creative industry.
- Why this job: Make your mark by crafting compelling stories and leading innovative campaigns.
- Qualifications: 4-8 years in brand or communications with strong leadership skills.
The predicted salary is between 72000 - 88000 $ per year.
Lead brand strategy, communications, and creative direction for MAKR’s brands in a full-time, on-site Kelowna position. Shape clear stories across channels. The Communications & Brand Manager reports to the Director of Marketing and guides brand and communications outputs. This senior role oversees strategy and execution across Waterplay, Parkworks, and Wekid Mfg. It partners with Marketing Operations on campaigns, websites, trade shows, and events.
Key Responsibilities:
- Own brand strategy and stewardship across MAKR’s three brands
- Develop brand guidelines, messaging frameworks, and narrative pillars
- Lead storytelling, content, public relations, and external communications
- Oversee social media strategy and content direction
- Set creative direction for campaigns, events, and brand moments
Requirements:
- Four to eight years in brand, communications, or marketing
- Post-secondary education in communications, marketing, journalism, or equivalent experience
- Senior strategy and execution experience in brand or creative work
- Leadership experience including hiring, coaching, and performance management
- Excellent written, verbal, interpersonal, and presentation skills
- Bring brand leadership, compelling storytelling, and strong communications judgment to MAKR’s growing portfolio of recreation brands.
Senior Brand Communications Manager in Kelowna employer: MAKR Group
At MAKR, we are dedicated to creating vibrant communities through play and social experiences, making us an exceptional employer for the Director of Marketing role. Located in the beautiful Kelowna, BC, we offer a competitive salary, generous vacation time, and a comprehensive benefits package, all within a fun, people-first culture that values innovation and collaboration. With ample opportunities for professional development and a commitment to inclusivity, joining our team means being part of a mission-driven organization where your contributions truly matter.
