Senior Product Designer, Mapping in Toronto

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. For us, maps aren't just background graphics—they’re the core of the driver’s experience. While generic navigation apps focus on the everyday commute, Lyft Mapping is custom-built for the high-stakes, split-second realities of the rideshare experience. Drivers choose Lyft Maps because we solve the unique, complex challenges of living on the road: delivering glanceable turn guidance at speed, navigating tricky pick-up & drop-off dynamics, and providing real-time, AI-powered route assistance when every second counts.

You will tackle all of these challenges and more, with end-to-end ownership over the full ride experience, including driver navigation and rider pickup experiences. We’re looking for a Senior Product Designer to advocate and maintain a user-obsessed culture within Lyft, and be happy and comfortable in a fast-paced, ever-changing environment. You'll partner with designers, researchers, marketers, and product managers to define and create top-notch experiences with safety as a core tenet for success.

Responsibilities:

• Own core experiences end to end. Lead design for Mapping's most important user-facing surfaces, from problem definition through launch and iteration.
• Your primary areas, in order of focus:
• Core Navigation – turn-by-turn guidance, map zoom and motion details, and how drivers orient themselves with the road
• Real-time Feedback and Voice AI – how drivers report what's happening on the road, including emerging voice and AI-assisted experiences
• Map styling and 3D views – the visual language of the map itself, including 3D and map assets
• Map Tooling – internal tools that help Lyft's mapping and operations teams keep the map accurate
• Drive cross-organizational alignment. Proactively reach across organizational boundaries to partner with cross-functional leaders, synthesize competing feedback, and build consensus around complex design decisions.
• Work at the systems level. Build reusable design-system components, tooling, and map assets that improve the platform as well as individual features, so every surface built on the map gets better.
• Hold a high quality bar. Benchmark Lyft's map and navigation experiences against the leading map products, and use that bar to raise the quality of what we ship.
• Support accurate implementation. Partner closely with engineering and content design through build, edge cases, and launch, so what ships matches what was designed.
• Lead through ambiguity. Take complex, loosely defined problems, work with product and engineering leads to frame them, and drive alignment across teams with competing priorities.
• Raise the work (and workers) around you. Give critique that improves others' work, communicate complex design decisions clearly to broad audiences, including leadership, and help shape how the team works.

Experience:

• 5+ years of product design experience, with a portfolio showing end-to-end ownership of complex, shipped mobile experiences
• Experience designing maps, navigation, or location-based products
• Strong craft in interaction and visual design, and the ability to prototype at high fidelity to explore and communicate ideas
• Strong advocate and experimental mindset with AI-native prototyping and tooling, whether code-based, AI-assisted, or both
• Upholds Design+ quality: Confidently interprets and applies UX Standards (Accessibility, Safety, Reliability, Usability, and Lyft Product Language) to work
• A proactive mindset driving cross-team collaboration, self-directed in ambiguity, and receptive to giving and receiving feedback across all levels
• A track record of systems-level work: design-system components, reusable patterns, tooling, or assets adopted beyond a single feature
• Close, effective partnership with product, engineering, data science and content design, including owning the details through implementation
• A rigorous quality bar, informed by deep familiarity with the best and most innovative map and navigation products
• Clear communication of complex, ambiguous work to broad groups and senior stakeholders

Nice to have:

• Motion design and 3D experience, especially for maps, animated components, and real-time interfaces
• Voice or conversational UI design experience
• Experience with driver, logistics, in-vehicle, or other high-stakes, glanceable interfaces
• Experience designing internal tools for operations or data teams

Benefits:

• Extended health and dental coverage options, along with life insurance and disability benefits
• Mental health benefits
• Family building benefits
• Child care and pet benefits
• Access to a Lyft funded Health Care Savings Account
• RRSP plan to help save for your future
• In addition to provincial observed holidays, salaried team members are covered under Lyft's flexible paid time off policy.
• The policy allows team members to take off as much time as they need (with manager approval).
• Hourly team members get 15 days paid time off, with an additional day for each year of service
• Lyft is proud to support new parents with 18 weeks of paid time off, designed as a top-up plan to complement provincial programs.
• Biological, adoptive, and foster parents are all eligible.
• Subsidized commuter benefits

Lyft is an equal opportunity employer committed to an inclusive workplace that fosters belonging. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, age, genetic information, or any other basis prohibited by law.

Lyft highly values having employees working in-office to foster a collaborative work environment and company culture. This role will be in-office on a hybrid schedule — Team Members will be expected to work in the office 3 days per week on Mondays, Wednesdays, and Thursdays. Lyft considers working in the office at least 3 days per week to be an essential function of this hybrid role. Additionally, hybrid roles have the flexibility to work from anywhere for up to 4 weeks per year.

The expected base pay range for this position in the Toronto area is CAD 136,000-170,000, not inclusive of potential equity offering, bonus or benefits. Salary ranges are dependent on a variety of factors, including qualifications, experience and geographic location.