Turn digital performance data into actionable insights as a Digital Performance Analyst in Toronto, with hybrid work requiring four office days weekly.
Reporting to the Digital Marketing and Web Analytics Manager, you will measure, report, and optimize websites, campaigns, and digital initiatives. You will connect marketing, product, and web data using GA4, GTM, SEMrush, and paid media platforms. Your analysis will clarify performance, customer journeys, and improvement opportunities.
Key Responsibilities:
- Own recurring digital performance and monthly KPI reporting
- Analyze traffic, funnels, engagement, conversions, and post-launch performance
- Monitor SEO using SEMrush, Search Console, and GA4
- Maintain dashboards and coordinate required data inputs
- Support tagging, measurement validation, and documentation through GTM
Requirements:
- Hands-on experience with GA4 website and conversion analysis
- Hands-on GTM and digital tagging experience
- SEO analytics experience with SEMrush or comparable platforms
- Strong analytical, problem-solving, and stakeholder communication skills
- Reporting experience with Excel or Google Sheets
Apply digital analytics, SEO measurement, dashboard reporting, and tagging expertise to improve PC Financial's customer experiences in Toronto.
Digital Performance Analyst Toronto employer: Loblaw
Loblaw Companies Limited is an exceptional employer that prioritizes collaboration, diversity, and employee growth within a vibrant technology environment. With comprehensive benefits, including tuition reimbursement, on-site fitness facilities, and a commitment to sustainability, Loblaw empowers its colleagues to thrive while making a meaningful impact in communities across Canada. Join a team that values your unique contributions and supports your career journey in a culture of inclusion and respect.
