At a Glance
- Tasks: Lead and shape corporate social media strategy across LinkedIn, TikTok, YouTube, and Instagram.
- Company: Join Lloyds Banking Group, a leader in financial services with a focus on innovation.
- Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Collaborate with a dynamic team and influence the future of social media strategy.
- Why this job: Make a real impact by guiding social media engagement and driving creative campaigns.
- Qualifications: Proven experience in corporate social media leadership and strong creative judgement.
The predicted salary is between 90000 - 110000 $ per year.
Lead corporate social media strategy for Lloyds Banking Group, using channel expertise and creative judgement in a hybrid full-time role. Shape engagement across key platforms. As Social Media Lead, you will guide external communications across LinkedIn, TikTok, YouTube and Instagram. You will report to the Head of Digital, Social and Creative Studio while leading social media managers, analysts and specialists. The work supports Group priorities, audience needs and Accelerate 2030 ambitions.
Key Responsibilities:
- Set and deliver the Group social media strategy
- Lead corporate presence across four social channels
- Define channel strategies and track platform trends
- Direct editorial planning and social-first campaigns
- Own governance, escalation and crisis communications
Requirements:
- Significant corporate social media leadership experience
- Strong creative judgement and innovation record
- Experience scaling social channels and capabilities
- Strong data, insight and performance analysis skills
- Proven leadership and influencing capability
Shape Lloyds Banking Group’s corporate social media through strategy, creative direction, governance and influential team leadership.
Corporate Social Media Strategy Lead in Halifax employer: Lloyds Banking Group
Lloyds Banking Group is an exceptional employer, offering a dynamic work environment in Leeds, Halifax, Bristol, or Manchester where innovation and customer-centricity thrive. With a strong commitment to diversity, equity, and inclusion, employees benefit from a supportive culture that fosters professional growth and collaboration across disciplines. Join us to shape the future of banking while enjoying flexible working arrangements and opportunities to develop your leadership skills in a forward-looking product community.
