Summary The International Product Marketing team in Canada and Latin America is looking for a Technical Product Marketing Specialist to support Apple's exciting product launches and ongoing marketing efforts. Based in Toronto, you will support teams across Canada and Latin America. The Technical Product Marketing team provides direct technical management and operational support to the Apple Product Marketing organization. This includes support for product launches and press briefings, retail demo development, internal testing and demonstrations, product and feature investigations, and experiential marketing. This role is part of the International Product Marketing organization, a group of experts who champion Apple products within their respective markets and find innovative ways to keep them at the heart of the customer conversation. The organization lays the foundation for Apple's peerless demonstrations, presentations, and briefings. We are passionate about our products, and we are looking for a highly motivated individual to provide best-in-class technical support to our marketing initiatives.
Description Every Apple launch depends on demonstrations that work flawlessly. In this role, you will be the technical force behind them, turning new products into experiences that the media, external and internal partners can see, trust, and talk about. You will bring deep knowledge of Apple platforms and a hands‑on approach to a fast‑moving environment where no two days look alike. You will work closely with product and engineering teams to make sure each launch is ready for the world stage. This role suits a collaborative, self‑directed problem solver who takes pride in the details that make a product shine.
Responsibilities
Support the introduction of new products by collaborating with product managers and engineers, providing technical expertise to ensure our products receive the launch they deserve
Work with product managers and engineers to define, plan, create, and evaluate product demonstrations that showcase the capabilities of our hardware, software, and services working together
Design and implement scripts, subsystems, and software automation through on‑device services, and streamline processes to help Product Marketing prepare efficiently for launches and ongoing marketing efforts
Be comfortable with a range of tasks, from running and dressing network and data cables to deploying and supporting a press briefing with worldwide visibility, often within the same day
Demonstrate a strong sense of individual ownership and responsibility while working in a team environment
Maintain and troubleshoot servers
Be a visible and vocal member of the Product Marketing team
Minimum Qualifications
2+ years of experience with both iOS and macOS, as well as Apple hardware
Experience with mass deployment techniques and best practices for iOS and macOS, as well as large‑scale system administration
Strong knowledge of the macOS command line toolset, shell scripting, Python, and modern web technology codebases
Fluency in written and spoken English
Ability to travel up to 40% of the time, within Canada and internationally, including to the United States and Latin America
Preferred Qualifications
Solid practical knowledge of networking hardware, software, and implementation best practices
A solution‑oriented mindset and high‑level programming skills
Excellent written and spoken communication skills, and the ability to tailor communication to different audiences
Experience building scalable databases
A creative and ambitious approach to problem‑solving
Proficiency in Spanish and/or Portuguese
Bachelor's degree in Computer Science or equivalent experience
Pay & Benefits At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $94,500 and $141,700, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple Inc.'s discretionary employee stock programs. Employees are eligible for discretionary restricted stock unit award recommendations, and can purchase Apple Inc. stock at a discount if voluntarily participating in Apple Inc.'s Employee Stock Purchase Plan. Participation in Apple Inc.'s discretionary stock programs is governed by Apple Inc.'s stock plans and agreements and are not part of local employment contracts or compensation.
You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits
Note: Apple benefit and compensation programs are subject to eligibility requirements and other terms of the applicable plan or program.
Apple is an equal opportunity employer that is committed to inclusion and diversity. Apple provides reasonable accommodations to applicants with disabilities. Apple is a drug‑free workplace.
At Apple, we believe accessibility is a fundamental human right. You’ll find that idea reflected in everything here - in our culture, our benefits and our digital tools. By welcoming as many perspectives as possible, we help you build a career where you feel like you belong.
Learn about accessibility in Apple’s workplace
This posting is for an existing opportunity at Apple.
Qualified candidates can expect a hiring rate up to the midpoint of the pay range. On an exceptional basis, candidates with significant experience and skills for the role may be paid up to the range maximum.
Role Number: 200689215-3965
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Technical Product Marketing Specialist, Canada & Latin America in Toronto employer: Lex
Apple is an exceptional employer that fosters a vibrant and inclusive work culture, where every team member is encouraged to learn, grow, and excel. With comprehensive benefits including medical coverage, retirement plans, and educational reimbursements, employees are supported in their professional development while enjoying the unique opportunity to become shareholders in a leading multinational company. Located in a dynamic environment, the Apple Store empowers its staff to deliver outstanding customer experiences while promoting diversity and collaboration.
