At a Glance
- Tasks: Drive digital performance through SEM, analytics, and campaign optimization.
- Company: Join Lacroix Medical Group, a leader in Quebec's private healthcare sector.
- Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
- Other info: Fluent in French and English; valid Google Ads certification required.
- Why this job: Make a real impact on digital marketing strategies and healthcare initiatives.
- Qualifications: Bachelor’s degree in marketing and 6-8 years of digital marketing experience.
The predicted salary is between 74250 - 90750 $ per year.
Drive digital performance for Lacroix Medical Group through SEM, analytics, and campaign optimization across Quebec’s private healthcare organization. Reporting to the Director of Marketing, the Digital Performance Manager leads digital media performance across multiple divisions, brands, and business lines. The role combines campaign activation, data analysis, budget management, and strategic recommendations. It supports growth through measurable acquisition, conversion, and optimization initiatives.
Key Responsibilities:
- Manage SEM, programmatic, and social media campaigns
- Monitor bids, trafficking, deployment, health, and performance
- Optimize Google Ads and Meta Ads campaigns
- Build and analyze Looker Studio dashboards
- Recommend acquisition, conversion, and optimization opportunities
Requirements:
- Bachelor’s degree in marketing, communications, or related field
- Six to eight years’ digital marketing experience
- Valid Google Ads certification
- Expertise with Google Analytics 4 and Looker Studio
- Fluent spoken and written French and English
Apply digital marketing, analytics, and optimization expertise to strengthen Lacroix Medical Group’s measurable growth across Quebec.
Digital Performance Manager in Québec employer: Lacroix Médecine Privée
Lacroix Medical Group is an exceptional employer that prioritizes clinical excellence and operational performance in a supportive and innovative work environment. With a strong commitment to employee growth, the organization offers competitive salaries, generous vacation time, and professional development opportunities, all while fostering a culture of passion, respect, and integrity. Located in the vibrant cities of Quebec City and Laval, employees benefit from a dynamic healthcare setting that encourages collaboration and high-quality patient care.
