Senior Media Planner in Toronto, hybrid, develops integrated media plans using media research tools, analysis, and client presentation skills.
Initiative seeks a Senior Media Planner for its integrated media planning team. You will prepare media plans, proposals, and analysis that satisfy client objectives. The position includes client service, media buying coordination, campaign evaluation, and budget control.
Key Responsibilities:
- Prepare, write, and present integrated media plans
- Evaluate media opportunities, trends, issues, and partner proposals
- Manage client expectations, deadlines, and work-back schedules
- Maintain media plans and evaluate campaign performance
- Coordinate media buying and oversee media buy administration
Requirements:
- Minimum two years of integrated media planning experience
- Experience within an integrated advertising agency
- Proficiency with Clear Decisions, Vividata, Neilson, or Prisma
- Excellent written and verbal communication skills
- Proficiency in Microsoft Office Suite
Bring media planning, client service, research tools, and buying coordination skills to Initiative's Toronto team.
Senior Media Planner Toronto employer: Interpublic
Omnicom Media Montréal is an exceptional employer that fosters a vibrant work culture where creativity and collaboration thrive. With numerous opportunities for professional growth, comprehensive benefits including 100% employer-paid insurance from day one, and a strong emphasis on employee well-being, you will find a supportive environment that values your contributions. Located in the heart of Montreal, you'll enjoy a dynamic workplace with a strong social aspect, making it easy to build lasting friendships while advancing your career in media planning and buying.
