At a Glance
- Tasks: Lead digital strategy and shape guest experiences across hospitality and entertainment.
- Company: INK Entertainment, a dynamic leader in the hospitality and entertainment industry.
- Benefits: Competitive salary, mentorship opportunities, and a vibrant work culture.
- Other info: Join a creative team in Toronto's Yorkville and elevate your career in digital marketing.
- Why this job: Drive innovation and growth while making a real impact on diverse brands.
- Qualifications: 8+ years in digital marketing with leadership experience and expertise in CRM and SEO.
The predicted salary is between 90000 - 110000 $ per year.
Lead digital strategy, CRM, and performance marketing for INK Entertainment from its Toronto headquarters in Yorkville. Shape guest experiences across hospitality and entertainment. As Head of Digital, you will direct INK’s enterprise digital ecosystem across restaurants, nightlife, concerts, festivals, and corporate initiatives. Your scope includes websites, paid media, SEO, marketing technology, AI, analytics, and digital customer experiences. You will guide growth while mentoring the digital team.
Key Responsibilities:
- Define INK’s enterprise digital strategy across multiple brands
- Build roadmaps for digital growth and transformation
- Grow reservations, ticket sales, memberships, and online revenue
- Lead CRM, lifecycle marketing, and paid media strategies
- Oversee websites, ticketing, reservations, and digital products
Requirements:
- Eight or more years of progressive digital marketing experience
- Leadership experience across digital marketing teams
- Expertise in paid media, SEO, CRM, and analytics
- Experience managing multi-brand digital ecosystems
- Experience managing agencies, budgets, and cross-functional teams
- Bring strategic leadership, customer growth expertise, and digital innovation to INK Entertainment’s diverse brand portfolio.
Head of Digital Marketing Strategy in Toronto employer: INK Entertainment Group
INK Entertainment is an exceptional employer located in the vibrant Yorkville area of Toronto, offering a dynamic work culture that fosters creativity and collaboration. As a leader in digital transformation within the hospitality and entertainment sectors, we provide our employees with ample opportunities for professional growth and development, alongside competitive benefits that support work-life balance. Join us to be part of a forward-thinking team that is redefining customer experiences and making a significant impact in the industry.
