At a Glance
- Tasks: Lead sponsorship strategies and execute exciting events in the Greater Toronto Area.
- Company: Join IGM Financial Inc., a leader in wealth management with a hybrid work culture.
- Benefits: Enjoy a flexible work environment, competitive salary, and opportunities for professional growth.
- Other info: Dynamic role with a focus on collaboration and measurable business success.
- Why this job: Make a real impact through innovative marketing initiatives and engaging community events.
- Qualifications: Postsecondary degree in Marketing or Communications and 5+ years of relevant experience.
The predicted salary is between 82800 - 101200 $ per year.
Sponsorship strategy and event execution define this Area Marketing Manager role in the Greater Toronto Area, with hybrid work and three office days weekly. At IGM Financial Inc., you will lead integrated area marketing initiatives across IG Wealth Management. You will manage sponsorships, events, digital marketing, stakeholder relationships, and measurable business impact. The work includes advisor engagement, project delivery, analytics, and optimization.
Key Responsibilities:
- Develop area sponsorship and event strategies aligned with regional priorities
- Manage budgets, logistics, vendors, timelines, and onsite execution
- Create activation toolkits, landing pages, invitations, and collateral
- Track ROI, engagement, lead generation, and budget utilization
- Coach advisors on localized and digital marketing strategies
Requirements:
- Marketing, Communications, or related postsecondary degree or diploma
- Five or more years in integrated marketing, sponsorships, and events
- Knowledge of content systems, analytics, SEO, AEO, and social media
- Strong project management, communication, presentation, and analytical skills
- Financial services marketing compliance and disclaimer awareness
- Bring sponsorship leadership, event management, digital fluency, and performance measurement to IGM Wealth Management marketing programs.
Area Marketing Manager Sponsorships in Toronto employer: IG Gestion de patrimoine
IGM Financial is an exceptional employer that fosters a collaborative and innovative work culture, empowering employees to lead architectural advancements in the wealth management sector. With a strong commitment to professional growth, employees benefit from extensive training opportunities and the chance to influence financial solutions that support over two million Canadians. Located in a hybrid work environment, IGM Financial offers a unique blend of flexibility and teamwork, making it an ideal place for those seeking meaningful and rewarding careers.
